PARIS, FRANCE – The association Face à l’Inceste (formerly Aivi), the first French organization to fight against incest, supported by Publicis Conseil, is releasing its new campaign aiming to establish the assumption of the child’s absence of consent in laws surrounding incest.
Discover the film: https://youtu.be/NGFeSRZTAk0
Despite the current context (Duhamel affair), incest is still a taboo in France, and the question of consent is still relevant (Matzneff affair). Even today, in France, a child who reports a sexual abuse committed by a family member must testify in court that he did not give his consent. This is, thus, the subject of a proposed bill bringing to light the lack of consent of minors in sexual offences.
“It is about stopping to ask a child, in the same way as one would an adult, il they gave their consent for these actions. To stop asking if they were okay to have sex with a family member. Moreover, it sends a symbolic message: children must protect themselves; they can’t rely on the law. This is absolutely appalling, and we have been fighting against this legal aberration for 20 years.” says Isabelle Aubry, President of Face à l’Inceste.
Through the eyes of a child, the film, animated by Jungler and accompanied by the talented painter Jackson Edward Joyce based in Brooklyn, NYC, raises the disturbing nature of the question of consent. It brings to the attention of the audience how the legal sector forces a victim to keep reliving their physical and psychological nightmare.
The media content, courtesy of the networks, created by Starcom who, like all those involved in the project, worked free of charge, invites French citizens to sign a petition to change the law through:
- A film diffused on TV and VOL
- Digital content
- Press content
Link to the petition:
facealinceste.fr/blog/petitions/face-a-l-inceste-changeons-la-loi
CREDITS
Face à l’inceste – Isabelle Aubry
ADVERTISING AGENCY: Publicis Conseil
PRESIDENT OVERSEEING CREATIVITY: Marco Venturelli
EXECUTIVE CREATIVE DIRECTOR: Fabrice Delacourt
COPYWRITER: Kevin Salembier
ART DIRECTOR: Nicolas Hurez
ASSISTANTS ART DIRECTOR: Anne-Fleur de Bailliencourt and Geoffrey Kristof
PLANNING DIRECTOR: Marine Catalan
ACCOUNT MANAGERS: Caroline Darmon and Priscilla Vaudevire,
TV PRODUCER: Benjamin Auberdiac (Prodigious)
TRANSLATION: Thanapol Ekwattanachotkul
FILM PRODUCTION:
PRODUCTION HOUSE: Jungler
DIRECTOR: Vincent Gibaud
PAINTER ILLUSTRATOR: Jackson Edward Joyce
LINE PRODUCER: Amandine Bruneau
EXECUTIVE PRODUCERS : Alexandra Chavane et Sébastien Pribile
2D ANIMATORS: Marine Beaucaire, Sixtine James, Antoine Fleury, Alice Blaskevic
COMPOSITING ARTIST: Lucie Ikhennicheu
POST-PRODUCTION COMPANY: Prodigious
POST-PRODUCERS: Franck-Herve Marc and Jonathan Keita
COLORIST : Clément Le Fouest
AUDIO COMPANY: Prodigious
SOUND PRODUCER: Boris Jeanne and Fabien Cornec
SOUND ENGINEER: Laurent Lavaud and Hugo Durand
SOUND DESIGNER : François Vacherot
MUSIQUE : The Grand Duel (Parte Prima) – Luis E. Bacalov
PRESS PRODUCTION: Prodigious
PRESS PRODUCER: Nathalie Osmont
TRAFIC : Marie Paul de Bodard
MEDIA AGENCY: Starcom
ACCOUNT DIRECTOR: Nathalie Papi
CONSULTANT MEDIA: David Joseph
DISPLAY BUYING: Laura Wai et Julien Lamb
TV BUYING: Guillaume Margot et Elsa Lebizay
PRESS BUYING: Laurence Prima
OPS BUYING: Julie Frankel
PRESS RELATION: Publicis Consultants
DEVELOPMENT DIRECTOR : Leila Grison
CONSULTANTS : Caroline Lheritier et Laura Diaz Mannier
