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Campaign Spotlight: McDonald’s Philippines launches a #McDoCrewDanceChallenge to show off their dance moves that are smooth like butter!

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MANILA, PHILIPPINES – McDonald’s Philippines is getting ready to light it up like dynamite as it prepares for the local launch of The BTS Meal on June 18!

Through the BTS Meal, customers will get to enjoy the favorite McDonald’s order of 21st century global pop icon BTS. The meal includes 10-piece Chicken McNuggets®, medium World Famous Fries®, medium Coca-Cola, and Sweet Chili and Cajun dipping sauces inspired by popular recipes from McDonald’s South Korea.

As customers and crew members alike are excitedly awaiting the Philippine launch, McDonald’s started an internal contest for McDonald’s employees to show off their love and excitement for the BTS Meal through a TikTok dance challenge.

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McDonalds 575 Kawit Centennial @mcdo_ph #mcdo #mcdoipurpleyou #mcdocrewdancechallenge

♬ Butter – 방탄소년단 (BTS)

Open to all 665 McDonald’s stores in the country, restaurant employees were invited to form a group of at least seven members, which can include anyone working at the restaurant—crew, manager, barista, delivery riders, and security guards–and create a TikTok video dancing to any BTS song of their choice. To make it more exciting, the seven best entries that show off the best dance moves that are smooth like butter will win exciting prizes from the company!

“With the BTS meal arriving to our stores soon, we wanted to create opportunities that would allow our store employees to be engaged while driving further excitement to our consumers. We are grateful for the positive feedback and comments which viewers have left as these motivate our crew who work hard to bring feel good moments for our consumers,” says McDonald’s Philippines PR and Communications Senior Manager Adi Timbol-Hernandez.

Check out all the entries of the McDonald’s employees on TikTok through the hashtags #McDoCrewDanceChallenge and #McDoIPurpleYou! Stay tuned to the official pages of McDonald’s Philippines for the announcement of the #McDoCrewDanceChallenge winners, more details, and updates about the BTS Meal!

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McDonald’s 783 Lagao Gensan Entry @mcdo_ph #mcdo #mcdoipurpleyou #mcdocrewdancechallenge

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McDonald’s Cayetano Blvd Taguig 💜💟 #mcdo #mcdoipurpleyou #mcdocrewdancechallenge #mcdorscdancechallege

♬ original sound – Rica Mae Salcedo – S U N S H I N E 🌻

 

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