Campaign Spotlight

Campaign Spotlight: Nepal Largest Commercial Bank Nabil Bank Urges Moving Together Ahead in Latest Campaign

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LALITPUR, Nepal–Expressing confidence in the youth for the future, Nepal’s first private sector bank, Nabil Bank, released a film rallying support from the nation, and its citizens to come together and work with the youth towards the common goal of building a New Nepal.

Because of the pandemic and the global economic recession, millions of Nepali youth who were staying abroad for career and education are expected to return home sooner. With their range of expertise through their work experiences abroad, an opportunity arises to make the country robust and self-sufficient in the days ahead.

Aiming to give the returnees dignity and economic stability amidst the crisis, the film appeals to the nation to look inwards and figure out their strength.

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“The time has now come for us all to surge Together Ahead! The youth who till yesterday were our ‘Future’, are today our ‘Present’! As Nepali from across the world return home we need to welcome them back so that we can surge ahead to build the Nepal of our aspirations!” said Anil Shah in the film.

Conceptualized by CREO, part of Group Outreach, the motivational message has been created to energize the positive vibes necessary to build a self-sufficient nation. This communication is expected to boost the morale of the nation and its youth.

Nabil Bank has always come forward in delivering excellence to the nation in an array of avenues for past 36 years. Through this latest campaign, the bank hopes to motivate citizens to be able to build a better tomorrow by moving Together Ahead.

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