HONG KONG – Pizza Hut is always pushing the boundaries of food innovation – today launching the ‘Pizza Hut x KFC Chicken Popcorn Pizza’. This limited-edition pizza combines Pizza Hut’s iconic crispy crust with the goodness of KFC’s Chicken Popcorn pieces, classic gravy, plus a generous serving of cheese, sweetcorn, and mushrooms.
To celebrate their tasty partnership, Ogilvy Hong Kong and the two brands launched the ’Pizza Hut x KFC Kitchen’, a mobile game that connects two phones and challenges two players to craft a ‘Pizza Hut x KFC Chicken Popcorn Pizza’ against the clock together, playing as the Pizzatainer and Colonel Sanders.
Teamwork is the name of the game as players have to knead the dough, fry the chicken popcorn, and bake the pizza too. Complete the tasks in the time given to win Pizza Hut and KFC coupons.
Game link: https://pizzatainment.pizzahut.com.hk/
John Koay, Executive Creative Director at Ogilvy said: “This collaboration pizza between these two huge brands is a dream come true. That’s why we were excited to create the Pizza Hut x KFC Kitchen, a fun two player game for fans to create this epic pizza with a friend, and unlock tasty rewards too”.
Wendy Leung, Marketing Director at Pizza Hut Hong Kong added: “The Pizza Hut x KFC Chicken Popcorn pizza brings the best of both worlds together. This mobile game based on teamwork is a great way to engage with our fans and consumers whilst also increasing awareness of our brand and food innovation credentials”.
For more information, please visit: www.facebook.com/pizzahut.hk
Credits
Ogilvy Hong Kong:
Reed Collins – Chief Creative Officer APAC
John Koay – Executive Creative Director
Matthew Nisbet – Executive Creative Director
Amy Cheng – Associate Creative Director
Jo Wong – Senior Art Director
Adrienne Andaya – Senior Art Director
John Koay – Art Director
Sana Au Yeung – Art Director
Copywriter: Alexandra Colgan
Yuli Setiadi – Executive Group Director
Vincent Lam – Group Account Director
Rachel Tsui – Account Manager
Clover Yuen – Senior Account Executive
Manolis Perrakis – Head of Creative Technology
James Wong – Senior Digital Producer
Leslie Cheung – Principal web developer
Dick Tang – Web Developer
Pizza Hut:
Elizabeth Lix Ting – Chief Executive Officer
Wendy Leung – Marketing Director
Yoyo Lam – Marketing Manager
Karen Shea – Assistant Marketing Manager
