MANILA, PHILIPPINES — For almost two decades now, the International Association of Business Communicators (IABC) Philippines has continuously awarded the most prominent figures involved in the local business communications industry with the Philippine Quill Awards. On its seventeenth year, about more than 8000 entries were submitted, falling under the four categories: Communication Management, Communication Research, Communication Training & Education and Communication Skills.
The awards night was held on August 30, 2019 at the Marriott Grand Ballroom in Pasay City with the brightness of the industry apparent all around — from the sparkling stage and the dazzling guests, to the stunning trophies bestowed to its rightful recipients. It was definitely one of the biggest nights in the industry wherein exemplary communication research, programs, skills and creative work were recognized and honored. With the theme “Shaping the Future”, the IABC emphasized the growing power communications has in influencing and impacting a society and nation.
The first part of the evening honored Merit and Excellence awardees with winners across the board from Philippine businesses in the public and private sector going up the stage one after the other to accept their much-deserved trophies.
The complete list of winners are as follows:
Division 1: Communication Management Winners
Division 2: Communication Research Winners
Division 3: Communication Training & Education Winners
Division 4: Communication Skills Winners
After all the Merit and Excellence trophies have been given out, the first of the most anticipated honors, the Top Awardees, were finally named.
Three top awards were handed out:
The Top Award for Communication Management was granted to East Wood City for the New Year Countdown 2019.
Meralco brought home two grand prizes: the Top Award for Communication Research and the Top Award for Communication Skills.
The quality of works celebrated at the 17th annual Philippine Quill Awards was truly a testament to the sheer brilliance of businesses in the local scene characterized by brave campaigns, innovative executions and exemplary brand promises. It was with this in mind that the evening’s highest honors were named, with excitement buzzing around the ball room for the big reveal.
Honoring the brightest Agency of the Year, the title celebrates the agency that contributed the highest degree of excellence in the business communications industry. For this year, DDB Philippines Ripple8 took home the trophy for the second year in a row.
(2nd runner up: Comco Southeast Asia; 1st runner up: Ogilvy Philippines Pulse Communications)
As well as bringing home the most number of awards for the night, the Company of the Year title recognizes the most outstanding contributor to 2019’s vibrant business landscape. This great honor was awarded to Jollibee Food Corporation for the homegrown brand’s iconic campaigns.
(2nd runner up: Meralco; 1st runner up: Smart Communications)
For another year, the most reputable organizations and corporations in the Philippines were celebrated for the body of work that they continuously offer not just to achieve empirical business goals but also make a difference in society. With hope, the IABC believes that the number of awardees will only grow bigger in time as more and more companies commit their businesses to shaping the future.
Photographs by Mohd Sarajan
