Campaign Spotlight

Campaign Spotlight: TKO Spot teams up with Fumeancats to present the ‘I Don’t Wanna Move Sports Days’

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HONG KONG — TKO Spot, Tseung Kwan O’s only mall promoting sports and a healthy lifestyle, is teaming up with Taiwanese social media sensation Fumeancats to present TKO Spot x Fumeancats ‘I Don’t Wanna Move Sports Days.’ The campaign, which runs from 24 November 2021 to 2 January 2022, strives to inspire and encourage visitors to be active in a fun and relaxing way.

Watch the Fumeancats Compete in Insta-PURR-fect Settings

Emperor Ama, one of the Fumeancat feline influencers and the star of the offshoot ‘Emperor Ama’s Life In Imperial Harem’, will lead his royal entourage in a series of athletic endeavours, ready to overwhelm every challenger he meets while humorously mocking slouchy urbanites with his laid-back, languid approach.

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At the track and field venue on the 1/F of the mall, Ama will sprint and cross the finish line with eye-CATching speed, celebrating with his paws high in the air. Additional athletic events in the mall will feature other Fumeancats, including Yuzu, who will take to the pommel horse single-handedly, amid cheers from Dudu, who is making her first visit to Hong Kong. Over in the boxing ring, Lulu, dressed in full gear, will be ready for a real ‘catfight’! Meanwhile, Clyster and Yuzu will hoop it up on the basketball court on the 2/F for the title of best baller. And finally, don’t miss the hilarious scene of Ama being shown a red card on the football pitch by Three Legs.

Exclusive Heart-warming Feline Goodies at Pop-up Store

A stellar line-up of online shops will converge to offer the ‘Cat Fans-Exclusive – I Don’t Wanna Stay at Home Pop-up Store’, featuring exclusive goodies like paw-shaped madeleines, artisan tri-coloured soaps in a Christmas cat motif and Christmas-edition canelé gift boxes. Cat lovers will have to act fast to get their hands on a plethora of exclusive products at the pop-up store, including paw-shaped sweet rice dumplings, pineapple shortcakes featuring cat designs and feline-pattern cakes.

Wanna take Ama and his royal entourage home? Have them brighten up your meals and your lazy laid-back exercise sessions with the ‘I Don’t Wanna Eat on an Empty Stomach’ storage bowl, available for free with a designated amount of spending at TKO Spot, TKO Gateway, Choi Ming Shopping Centre, and/or Nan Fung Plaza from now until 2 January 2022. Ama will also be meeting and greeting all fans on 4, 5, 11, 12, 18, and 19 December, so mark your calendars and get ready to capture every cute moment with Ama and the rest of his gang!

What’s more, shoppers can participate in the ‘I Don’t Wanna Move Sports Days’ by presenting an ‘I Don’t Wanna Move Sports Days’ Passport at the TKO Spot-field on the 3/F of the mall on 4, 5, 11, 12, 18, 19, 25 and 26 December. Those who complete all challenges will have a chance to win a $50 Decathlon cash coupon. Stay tuned for more details about the ‘I Don’t Wanna Move Sports Days’!

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