Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Live 360 Experience to Reveal VanMoof’s Next-gen E-bike by Resn Brings an Immersive Look to the Brand
Amsterdam, Netherlands – The numbers don’t lie: governments and local authorities want more bikes on the street – and consumers…
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Campaign Spotlight: P&G Safeguard Philippines launches its BayaniHands Project to Inspire the Nation to Join Hands for a Cause
Manila, Philippines – Today’s situation may be tough, but no matter what, the Filipino spirit still shines the brightest because…
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Campaign Spotlight: Standard Chartered recreates commercial Emphasizing the Importance of Remaining Vigilant
Hong Kong – Standard Chartered Bank (Hong Kong) Limited repurposes an earlier campaign ‘Invest From Home. Bank From Home’ to…
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Campaign Spotlight: Campari Australia, Apparent and Eleven launch #ShakenNotBroken Initiative to Support the Hospitality Industry
Sydney, Australia – Campari Australia in partnership with Eleven, Apparent and Wavemaker have launched a national COVID-19 response initiative, Shaken…
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Campaign Spotlight: Jollibee and McCann Worldgroup PH Pay Tribute to Mothers Through Our COVID-19 Heroes
MANILA, PHILIPPINES – A mother’s nurturing love indeed leaves a lasting impact on her children’s lives. From teaching them their…
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Campaign Spotlight: Quarantine Brings Out the Songwriter in Wunderman Thompson Art Director, Launching Film with HIT Productions
MANILA, PHILIPPINES – The community quarantine is the perfect time for everyone to explore new talents and skills, and such…
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Campaign Spotlight: R/GA Singapore Launches “I Go For You” Grocery Delivery Initiative to Help Senior Citizens During Health Crisis
SINGAPORE — Amid the rising number of COVID-19 cases in Singapore, R/GA has launched an initiative that connects seniors who…
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Campaign Spotlight: ASPAC Reimagines Ginebra San Miguel’s Iconic Label to Celebrate and Commemorate Frontliners
MANILA, PHILIPPINES – Now that the world is faced with the scourge of COVID-19, brands have stepped up their efforts…
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Campaign Spotlight: VMLY&R Spreads Some Cheesy Cheer this Mother’s Day with Special Mum-E-Cards Backgrounds
SINGAPORE – Global brand experience agency VMLY&R has launched a Mother’s Day initiative to help people the world over connect…
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Campaign Spotlight: Ogilvy & The Hindu Urges People #KeepTheHabit, Highlighting the Positive Changes in People’s Behavior During Lockdown
BENGALURU, INDIA: The Hindu, India’s national English daily, released a campaign to highlight the change in people’s behaviour and habits…
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Campaign Spotlight: Rethink Offers a Puzzling Activity with Heinz During These Tough Times
ONTARIO, CANADA – The quarantine and lockdown due to the global pandemic is undoubtedly leaving many people bored at home.…
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Campaign Spotlight: BBH Singapore & Sentosa Island launches virtual island getaway on Animal Crossing
Singapore – As everyone stays home in the fight against COVID-19, Sentosa Development Corporation (SDC) has launched Sentosa Crossing, a…
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Campaign Spotlight: How Exciting Can Your Homes Be? BBDO Guerrero and Mountain Dew Bring Thrills Home with the ThrillTok Challenge
MANILA, PHILIPPINES – BBDO Guerrero has launched the #DewThrillTokChallenge, inviting everyone missing the thrill of the outdoors to get creative…
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