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Be the change: Globe presents the Mobile App Design award for Social Good

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MANILA – In the age of the smartphone, even the most inexperienced smartphone user knows what a mobile app is. These computer programs that are designed to run on mobile devices are part and parcel of current mobile phones and tablet computers, with some already pre-installed. From services such as email to social media to monitoring heartrates and even for navigating through Metro Manila traffic, mobile apps have become ubiquitous in our lives.

There has also been a steady influx of mobile apps that have been conceptualized and/or designed by Filipinos. Recognizing the Pinoy’s inherent creativity as well as the glut of Pinoys developing mobile apps, Globe Telecoms is giving its support for a specific honor at the adobo Design Awards Asia 2016.

In the Open Category that welcomes entries from professionals, freelancers, and students alike, Globe will be sponsoring the special award for Mobile App Design for Social Good. This award will recognize entries in the mobile application format that will present creative solutions to social issues or problems.

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Now on its seventh year, the adobo Design Awards Asia aims to champion the best designs while recognizing the talents behind the work. Now with over 20 categories, design is an essential element for one’s entry to stand out from the rest. They are looking for designs that are as bold as the world they are trying to change. Ideas that are not only different, but pushes the limits on creativity in order to achieve positive results. This year’s aDAA also marks an alliance with D&AD, a UK-based educational charity org that gives out the world’s most coveted design accolade. Its current President, Andy Sandoz, will be in Manila to head this year’s panel of judges.

For mobile apps submissions, these must, in effect, transcend technology to answer specific problems in society. As part of Globe Telecoms’ own corporate social responsibility initiative, the winning selection demonstrate a commitment to integrate responsible practices into daily business operations that create social and environmental impact.

“Globe would like to encourage the development of apps that will promote actions such as donation, crowdsourcing, crowdfunding, environmental preservation, fostering communities, and humanitarian response in crisis,” says Roki Ferrer, Director of Corporate Brand Management and Shared Services of Globe’s Corporate Communications Division. The apps that Globe would like to honor must strive to address these kinds of issues and stay in line with the aDAA theme of “designing for a better world.”

Other special awards that will be handed out in the Open Category include T-Shirt Design presented by Bench, an award for Video presented by Brand New Media, an award for Digital Short Film presented by the Power Mac Center, and an award in photography presented by Bear Brand.

Though mobile apps might be viewed as something that is best left to those with an affinity for technology, in the hands of the right people, these can also be given a creative spin. Your idea for a mobile app with a design that goes beyond the limits of tech might just be the next winner at the adobo Design Awards Asia. Care to give it a try?

The deadline for submission of entries is on March 12, 2016, with the Grand Awards Night on April 8, 2016. For more details and for entry forms, log on to http://www.adobodesignawards.com, email us at designawards@adobomagazine.com, or call (+632)845-0218. 

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