ASIA-PACIFIC, MARCH 20, 2013 – FutureBrand has appointed Karine Uehara as creative director for South East Asia, reporting directly to COO Sarah Reiter.
Previously, Uehara held the creative director role at FutureBrand’s Sao Paolo office, leading partnerships with local and global brands including KraftFoods, Diageo, Nestlé in Brazil and Latin America, and within Asia Procter & Gamble, Danone and Aboitz.
"We’re delighted to welcome Karine Uehara as part of the team in Singapore and secure someone of her caliber for the region. This appointment reflects our continued growth and now established position as the most successful brand, innovation and ideas consultancy in Singapore," said Reiter.
Uehara, who teaches at Miami Ad School | ESPM, has a slew of national and international design awards from Abre, Pentawards, Idea and RedDot.
