ASIA-PACIFIC – SINGAPORE, FEBRUARY 20, 2013 – Former Paramount Pictures and Disney executive Pradeep Mittur has joined Getty Images’ management team, in the newly created position of head of business development for Asia Pacific.
In this role, Mittur will be responsible for rolling out Getty Images’ innovative API, Connect, as well as content acquisition and localization initiatives, to help grow the Getty Images business across Asia Pacific. Mittur will be based in Singapore and will report directly to Christian Toksvig, vice president of business development.
Mittur will work with Getty Images’ network of eleven offices across the region to spearhead new business opportunities, ensuring the company remains at the forefront of existing and future customers’ needs. He joins Getty Images from StreamWIDE, where he was responsible for sales, marketing and business development activity. Previously, Mittur held senior management positions at Paramount Pictures and Disney, where he oversaw the companies’ regional expansion into digital content development, as well as licensing and distribution.
"As the demand for engaging content grows, Getty Images is continually evolving to provide fresh, locally-relevant imagery, video and music, and to support customers with effective content management and delivery tools – like our API, Connect” said Toksvig. “Pradeep brings a tremendous combination of experience, industry knowledge and energy to the team, and will play an integral role in the continuing growth of Getty Images across the Asia Pacific region.”
“This is a very exciting time to be joining the Getty Images team” said Mittur. “Connect presents a unique opportunity to work with local companies and help them yield value within their existing products and offerings, and I look forward to driving the advancement of digital media in communications and business across the region in this way."
