ASIA-PACIFIC – INDONESIA, NOVEMBER 2011: The year’s "Magical Ideas" flowed into the Pinasthika Festival 2011 at the Sheraton Mustika Hotel in Yogyakarta, Indonesia last month. The festival featured creative seminars, exhibit of works, a young film directors and student competitions, and the awards night.
International judges were Leo Burnett’s Birger Linke, GKIM and OgilvyOne India’s Graham Kelly, Dentsu Tokyo’s Masako Okamura, and The Sweet Shop’s George Mackenzie.
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Exist Comm "Es The", Gold in TV, Baskara
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Korek Api "Undangan Celup", Gold in Direct Marketing, Baskara
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Syafa’at Marcomm’s "Super Gizi Kurban Versi Beat Box", Gold in TV, Bawana
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In Baskara, the local competition excluding Jakarta agencies, two Gold, seven Silver, and eight Bronze awards were awarded. Exist Comm was named Agency of the Year and its ad "ES The" was Best Entry according to the jury. In the Bawana category, the local non-multinational competition, 1Gold, 7 Silver, and 10 Bronze awards were given out. Syafa’at Marcomm’s "Super Gizi Kurban Versi Beat Box"
was selected as Best Entry. Agency of the Year was The Drawing Squad.
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Kotasis Kamar Desain "Paper Moon Puppet", Gold in Company Profile, Graphic Design
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Petakumpet "Kembang Kapas 2", Gold in Poster, Graphic Design
In Craftmanship, one Gold, four Silver and six Bronzes were handed out, with "Bogasari is all good" from PT. Sanca International (Lynxfilms) taking the top trophy in Cinematography. The Graphic Design competition yielded the most Golds, eight in total.
Pinasthika Ad Festival is an advertising festival, specifically held for local independent advertising agencies. This event was spearheaded by Kedaulatan Rakyat Newspaper and PPPI (Indonesia Advertising Agency Association) Chapter DI Yogyakarta. Held annually since 2000, Pinasthika honors creative local advertising. Pinasthika will open the competition to local independent agencies in Asia Pacific.
For more information, visit www.pinasthikaward.com.
