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Adfest 2024 introduces ‘Shape My Portfolio’ initiative by McCann Worldgroup for aspiring creatives

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PATTAYA, THAILAND — Creating a winning portfolio is not easy. What work to put first? What work to leave out? How best to present it? ADFEST is offering a special initiative this year, conceived by McCann Worldgroup. Shape My Portfolio provides advice from top creative gurus on how participants can best curate their portfolio so they stand out from the competition.

Creatives are being offered an intensive 30-minute one-on-one mentorship with an ADFEST jury member, speaker, or senior creative to get exclusive feedback and advice on their portfolio. In each session, they will discuss their portfolio’s strengths and weaknesses, get help to create their personal brand, receive tips on what employers are looking for, and receive help to land their dream job. To put it simply, it’s an invaluable opportunity.

Over two days, March 22 and 23 from 2:30 to 5:30 pm, 24 young creatives will be able to elevate their portfolio to a level that attracts employers. Numbers are limited as this will be a very exclusive experience, headed by Valerie Madon, Chief Creative Officer at McCann Worldgroup Asia Pacific.

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“In an increasingly competitive industry, the ability to stand out is everything. At McCann Worldgroup, we believe in nurturing the next generation of creative talent. We all know that a portfolio that isn’t well crafted can hurt the chances of even the best creatives. That’s why we’re excited to launch Shape My Portfolio at ADFEST 2024, to help creatives curate their ticket to their dream job,” Valerie commented.

Interested applicants must be a registered delegate of ADFEST 2024. To register, click here. Registration is not confirmed until you receive a confirmation notification from ADFEST. Reservation is strictly first-come-first-served, and seats are limited to two delegates per session only. Participants must bring their portfolio to present and discuss with the mentors.

adobo Magazine is an official media partner of ADFEST 2024.

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