SINGAPORE — After holding its first two editions purely online, ASEAN Music Showcase Festival (AMS) goes physical with its first in-person showcase happening from September 10 to 11 in Haw Par Villa, an 8.5-hectare Asian cultural park located in the bustling city of Singapore.
Singapore, with its excellent infrastructure, government support, and being a global air hub is the perfect sandbox to host the two-day physical event.
“Haw Par Villa was chosen for its culturally unique setting and significance within the region, and the events of the festival will take place throughout the park amidst its sculptures and dioramas, making this music showcase festival unabashedly ASEAN,” said AMS Co-Founder and Director of Singapore-based music consultancy Steady State Records, David Siow.
The park also shares the values of AMS in bringing together diverse communities and celebrating their diversity through a common platform, adding another dimension to holding the inaugural physical edition at Haw Par Villa.
With loosening Covid-19 restrictions around the world to make way for economic activities such as music shows and concerts, AMS is committed to delivering collaborative, up-to-date insights about the global music industry and its impact in the region. The first physical edition of AMS will feature and attract networking opportunities with notable international talent buyers.
“Since its inception, the ASEAN Music Showcase Festival was initiated to help regional artists stay connected with their local fans, gain new international fans and connect with music professionals from all over the world via online platforms to prepare for touring and performing live again after the pandemic subsides,” AMS Co-Founder and Director of Educational, Governmental, and Overseas Partnership of Bangkok-based music company Fungjai, Piyapong ‘Py’ Muenprasertdee shared in a statement.
“As the world is now moving towards opening up, the most logical next step is to organize a physical event as we believe that stronger connections both emotionally and professionally can be forged when people meet in the flesh.”
This year, AMS is expected to introduce 30+ regional and international artists on 3 stages of the two-day showcase. “For this year, we shall be broadcasting live video streams of the live performances in Singapore,” says Piyapong ‘Py’ Muenprasertdee. “So, wherever you are in the world, you’ll be able to enjoy the music performances online at the same time as someone attending the event.”
Southeast Asia’s premier collaborative showcase festival is also set to fly in 40 international delegates to participate in the music networking and live event.
AMS is co-organized by Fungjai, NYLON Thailand, and Bangkok Music City from Thailand; Steady State Records from Singapore; SRM from Indonesia; City Roars Festival from Malaysia; The Rest Is Noise PH from the Philippines; Baramey Production from Cambodia; and Monsoon Music Festival and Swan Zoo from Vietnam.
AMS is proudly supported by the National Arts Council, Taiwan ASEAN Music Action (TAMA) – supported by the Ministry of Culture, Taiwan, with Haw Par Villa – managed by Journeys Pte Ltd as venue sponsors, and TuneCore as general sponsor.
Blind Bird tickets are available for a limited time only. Purchase it here.
