MANILA, PHILIPPINES — The rise of mobile esports has brought forward a open and collaborative ecosystem, which has provided opportunities for marketers, advertisers, esports federations, amongst others. Spearheading this change is Mobile Legends: Bang Bang, to challenge the status quo and work with brands to create meaningful partnerships and campaigns that resonate well with gaming and esports audiences. But stirring the industry up for success requires in-depth knowledge and understanding, and there is no shortcut when it comes to market success.
Come December 14, MOONTON Games will bring the MSummit, an industry event that brings together experts, government delegates, university partners, and more to confer insights at Seda Vertis North, Vertis North, Sola corner Lux Drives, Diliman, Quezon City, 1105 Metro Manila, Philippines.
Mobile Legends: Bang Bang 2024 esports roadmap to be unveiled
| Time | Topic | Panelist |
| 11:10 am – 12:15 nn | Shaping Esports in the PH – Smart’s 5 Ms in M5 World | Melvin Nubla, First Vice President and Head of Consumer Marketing and Subscriber Base Management, Smart Communications, Inc. |
| 11:35 am – 12:15 pm | Navigating MLBB Esports Ecosystem – Sustainable Partnership | Faisal Bin Homran, Head of Esports, Saudi Esports FederationFabian Scheuermann, SVP for Global Publisher Relations, ESL Faceit Group (EFG)Moderator: Ray Ng, Head of Esports Ecosystem, MOONTON Games |
| 13:25 pm – 13:45 pm | IESF × MLBB – Formula For Success | Boban Totovski, General Secretary, International Esports Federation |
| 13:50 pm – 14:20 pm | MLBB Esports as an Emerging Sponsorship Platform | George Su, Country Manager, ASUS PhilippinesRochelle Vandenberghe, Chief Marketing and Digital Business Officer, FWD Life Insurance Philippines |
| 14:30 pm – 15:10 pm | MLBB Esports Adventures Into Emerging Markets | Edwin Chia, CEO, Bigetron AlphaWilbert Marco Sinantan, Head of Team Operation, RRQCole Damond, CEO, All Gamers Union Fred Moynan, Head of MENA, VSPOChintogtokh Khash-Erdene, Esports Panel, UnitelModerator: Ajay Jilka, Head of Esports Eastern Europe & Central Asia, Türkiye and Mongolia, MOONTON Games |
| 15:20 pm – 15:40 pm | Esports For All – MOONTON Cares 2023 Report | Theon Hsu, MOONTON Cares Director, MOONTON Games |
| 15:45 – 16:05 pm | Opportunities and Challenges of Developing a Female Esports Scene. | Kresna Panji Saputra, Co-Founder and Head, WSL |
| 16:10 pm – 16:30 pm | Exploring Esports Interorganizational Relationship Through Esports Production | Maximillian Tan, Regional Director for Creative Development, MOONTON GamesHarrison Kam, Senior Regional Broadcast Manager, MOONTON Games |
| 16:40 pm – 17:20 pm | Sharing the Stories ofLegacies from #ZeroToHero | AC Coloma, Writer, ABS-CBNCarlos Pineda, Esports Writer, Spin.phJules Elona, Associate Editor, ONE EsportsRonald Robins, CEO, MINESKI GroupModerator: Kelly Chiew, Head of Overseas Public Relations, MOONTON Games |
| 17:30 pm – 21:00 pm | Dinner and Afterparty |
MSummit Manila is presented by Qiddiya, the Global Presenting Partner for M5 World Championship. Get to know more about the M Summit Manila via MOONTON Games’s LinkedIn page.
