NEW DELHI, INDIA — Reebok announces a collaboration with tactical and outdoor clothing brand, Rothco. This limited collection reimagines one of Reebok’s most iconic fitness silhouettes, the Nano X1, through Rothco’s ultra-functional, military lens.
Similar to Reebok, Rothco’s roots are in creating functional gear, having been an icon in the military gear space for over half a century, but over the years the company has made its mark in the fashion and lifestyle space. Rothco’s instantly recognizable camo designs have become a cult-favorite and garnered a range of notable celebrity fans.
In this drop, Reebok’s official shoe of everything and beloved training shoe, the Nano X1, gets Rothco’s signature camo treatment in three distinct colorways: Ultra-violet Camo, Red, White, and Blue Camo, and City Camo. The unisex silhouette also features several slight modifications inspired by Rothco’s military and outdoor heritage including thicker laces to mimic Paracord and a pull tab on the heel. The webbing used here is what is used on Rothco’s tactical bags.
The Reebok x Rothco Nano X1 will be available from August 18th, 2021, at shop4reebok.com and select retail stores, for INR 11,999. An additional footwear silhouette will launch in October.
