BUSAN – AD Stars, one of the biggest annual festivals in Asia has concluded on Saturday. Below are the campaigns that emerged as this year’s Grand Prix winners.
Grand Prix of the Year
‘MotoRepellent’
Agency: BBDO Bangkok
Client: Duang Prateep Foundation
Interactive, Grand Prix of the Year
‘McWhopper’
Agency: Y&R New Zealand
Client: Burger King
Outdoor, Integrated, Innovation, Promotion, Media
‘Brewtroleum’
Agency: Colenso BBDO
Client: DB Export
Film, Campaign Videos (Case film)
‘Lights’
Agency: Ogilvy & Mather Japan
Client: Adot
Branded Viral Videos
‘Native Mobile Music Video’
Agency: TBWA\Hakuhodo
Client: King Records
Film Craft
‘World’s First Kawaii Miso Soup’
Production House: Tohokushinsha Film Corporation
Client: Marukome
Public Service Advertising
‘Don’t Look Away’
Agency: AKQA Brazil
Client: Usher
Design
‘Life is Electric’
Agency: Dentsu Inc. Tokyo
Client: Panasonic