BANGKOK – The Asia Pacific Advertising Festival (ADFEST) announced on Friday that the call for entries for the annual Lotus Awards is now open.
The 2016 Lotus Awards will continue to single out the work and ideas that are shaping our industry’s future,” said ADFEST Chairman Vinit Suraphongchai.
This year’s ADFEST still includes the same 18 categories: Film Lotus, Press Lotus, Outdoor Lotus, Radio Lotus, Interactive Lotus, Mobile Lotus, Direct Lotus, Promo Lotus, Design Lotus, Print Craft Lotus, Film Craft Lotus, New Director Lotus, Media Lotus, Branded Content & Entertainment Lotus, Effective Lotus, Integrated Lotus, INNOVA Lotus, Lotus Roots.
The deadline for entries is on January 15, 2016 except for the six categories (Other Film, Radio, Interactive, Mobile, Integrated, INNOVA) that will be judged remotely which are due on January 8th.
The biggest festival in the Asia Pacific has also added a new title to its special awards line up–the Independent Agency of the Year. The other special awards are the Network of the Year, Agency of the Year, Interactive Agency of the Year, Direct & Promo Agency of the Year, Production Company of the Year and Advertiser of the Year.
“Every year, ADFEST’s juries scrutinise each and every entry to unearth groundbreaking work, particularly work that is deeply rooted in local cultures, because these ideas are often the ones that connect most strongly with local audiences. Our commitment to locally-inspired creativity is what makes the ADFEST Lotus Awards unique,” shared ADFEST President Jimmy Lam.
ADFEST 2016 will be held on Match 17th to 18th in Pattaya, Thailand.
