ADFEST 2018 has released its Innova Lotus and Lotus Roots finalists. TBWA\Santiago Mangada Puno is the sole Philippine agency to be shortlisted under Lotus Roots.
TBWA\Santiago Mangada Puno’s “Love Thy Neighbor” for Kapisanan ng mga Brodkaster ng Pilipinas (Association of Broadcasters of the Philippines) is vying for a Lotus Roots trophy among 22 other Finalists.
The Lotus Roots category recognises work that preserve and celebrate the heritage and value of each local culture. See below the full shortlist.
Adfest 2018 Finalist – Lotus Roots by adobo magazine on Scribd
Meanwhile, the Innova Lotus shortlist consists of five Finalists. This category recognizes world-class and innovative concepts that have made a dramatic impact on the marketplace. See below the full shortlist.
Adfest 2018 Finalist – Innova Lotus by adobo magazine on Scribd
The Lotus Roots and Innova Lotus winners will be revealed in the awards ceremony on the evening of March 24, 2018.