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adoboLIVE! Ajay Vikram CCO of Publicis Singapore on how Vicks redefined stereotypes

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Ajay Vikram, CCO of Publicis Singapore’s session during the Spikes Asia 2018 is “Vicks Touch of Care – Redefining Stereotypes”. He discussed how Vicks, a timeless brand that resonates care in it campaigns, redefine stereotypes with ads that tug the heart and inspire change.

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