Director, Managing Partner and co-founder of AIRBAG, Adrian Bosich is equal parts innovator and storyteller. After graduating from RMIT with a computer degree, and a successful career at Deloitte Consulting, Adrian followed his passion for filmmaking and graduated from film at The Victorian College of the Arts.
He spent twelve years as a commercial director, where he quickly established himself as a reputable visual storyteller internationally. With a passion to combine technology and storytelling, Adrian co-founded modern production company AIRBAG and is a regular judge at international advertising award shows.
AIRBAG is a collaborative creative hub, consisting of filmmakers, visual effects artists, idea generators, live experience curators and technology evangelists. In five short years, AIRBAG has established a reputation as the go-to team for innovative brand experiences. Their work has collected more than 86 awards from around the world, for campaigns including the Interactive ‘Meet Graham’ campaign for TAC, ‘Impossible Orchestra’, ‘Problem Gambling – 100 Day Challenge’, ‘Phubbing’, ‘Tigerair – Infrequent Flyer’, and the ‘MIFF – Emotional Trailer’.
Established in 2008, AD STARS will celebrate its 10th anniversary in Busan, South Korea, from 24th to 26th August. With the theme ‘Creativity +-x÷Technology’, AD STARS 2017 will commemorate this 10th birthday milestone with no less than five separate conferences and events coming together at Bexco (Busan Exhibition and Conference Centre).
