PHILIPPINES, APRIL 15, 2011 – BBDO Guerrero’s work for FedEx, in collaboration with BBDO New York and Grow Interactive, is one of only five Asian finalists at the prestigious 2011 Webby Awards and the only one from the Philippines.
The Webbys is organized by the International Academy of Digital Arts and Sciences and is described as ‘the internet’s most respected symbol of success.’ This year the Webby Awards received a record nearly 10,000 entries, the most in its history.
< height="245" width="400" alt="" src="/global//UserFiles/fedex. " />
The FedEx Changing World website is nominated in the ‘Corporate Communications’ category. The heart of the campaign is a digital web experience that puts global business trends and insights at visitors’ fingertips. At experience.fedex.com, visitors interact through a dynamic world map with data and content provided by The Economist Intelligence Unit on global trends. Visitors also have the opportunity to analyze the data, share information or participate in online polls.
For more on the website and to cast your People’s Voice vote for FedEx – Our Changing World and other nominees, visit webby.aol.com/entries/70222.
