Parisian production company in Finé, Quad group’s newest division centered on the visual representation of luxury products and accessories, partners up with New York / LA creative studio Good Company and expands to the US market.
“Good Company, a household name in the world of music and fashion, was the perfect partner for us. We are experts in the beauty and luxury realm and they are the go-to’s at creating incredibly exciting content and award-winning films in the world of music and fashion” says in Finé EP Johanna Marciano, whose career spanned 20 years in New York, where she met Good Company’s owners Jonathan Lia and Ryan Heiferman. “We’re longtime friends and knew we’d collaborate at some point as we very much respect each other’s work and share a process and sensibility.”
Good Company creates and produces groundbreaking and works for artists and brands that include Beyoncé, L’Oréal, Nike, Pharrell Williams, Lexus, Kenzo, Tom Ford, Beats, among many others, making them the perfect ally for in Finé’s high-end client base.
The two production companies team up on beauty and fashion projects while expanding their reach. “As Good Company’s exclusive product expert, and to answer the needs of global luxury campaigns, in Finé x GoodCo brings the in Finé savoir-faire to the American fashion world Good Company is so very familiar with.
