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Brand & Business: The first Museum of Subway officially holds the record for the ‘largest sandwich making game’

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SINGAPORE — The world’s first Museum of Subway has been certified by the Singapore Book of Records for holding the “Largest Sandwich Making Game,” marking a momentous end to this uniquely exclusive activation from the restaurant brand. From August 10 to 30, 10,431 Subway fans in Singapore have created their very own digital sandwiches at the Subway Big Museum of Taste through a series of never-before-seen digital installations.

Every visitor of the Museum had a part to play in making history with Subway in this record-breaking feat, where each visitor built and assembled their own digital sandwich through the museum’s experiential zones. These digital sandwiches were recorded and displayed on a long-running screen, and after assembling their digital sandwiches, visitors were also able to download their creations as keepsakes.

This is not the first record the Subway Big Museum of Taste has set. It was previously also certified as the “First Sandwich-Based Museum in Singapore” by the Singapore Book of Records.

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