CANNES – Asia-Pacific countries China, Japan nailed four spots each in the Social &Influencer Lions shortlist, while Singapore and India have two, and one for UAE.
Ogilvy Beijing brought two shortlisted entries for China with ’52 Mayors of Danzhai’ for Wanda and ‘House of Emotions’ for Intel. Mindshare China’s ‘Power to the Queens’ for Maybelline/L’oreal and Ogilvy Shanghai’s ‘H&M Social Stylist’ for H&M were also shortlisted.
For Japan, Six Inc. Tokyo’s ‘Obsession for Smoothness’ for Double A were shortlisted under two categories. Wieden + Kennedy Tokyo’s ‘Run It’ for Nike and Hakuhodo Kettle Inc. Tokyo’s ‘720 Hours of Youth’ for Y! Mobile were also included in the shortlist.
The complete list of entries that made the Social & Influencer shortlist can be viewed here:
Social & Influencer Lions Shortlist by adobo magazine on Scribd