CANNES – The 302 shortlisted entries for 2018 Outdoor Lions have been revealed. USA leads the way with a total of 82 entries, followed by Brazil with 27 and Germany, Chile and Thailand with 23.
Ogilvy & Mather Chicago dominated among US entries with 4 of their works for SC Johnson and 9 for Lyric Opera of Chicago getting shortlisted.
The Outdoor Lions celebrate creativity experienced out of home – work which leverages public spaces to telegraph a message or immerse consumers in a brand experience.
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All the winners will be announced during the Cannes Lions Communication track award ceremony from 7pm on Tuesday, 19 June. You can view the Outdoor Lions shortlist in full here: