CANNES — The Cannes Lions International Festival of Creativity has released the shortlist under Lions Health for Health & Wellness Lions and Pharma Lions. A total of 243 entries were shortlisted for Health & Wellness, while Pharma gained 59 entries.
Out of the 243 shortlisted entries for Health & Wellness, 38 came from Asia, which included campaigns from McCann Worldgroup India for Dettol Handwash, BBDO Bangkok for Thai Health Promotion Foundation, IMPACT BBDO Dubai for Dyslexia Correcting Facilty, Hakuhodo Inc. Tokyo for Panasonic, McCann Tokyo for The End ALS Association among others. From the 59 shortlisted entries for Pharma Lions, 12 campaigns are from Asia.
See full shortlists below:
Cannes Lions 2017: Health and Wellness Lions Shortlist by adobo magazine on Scribd
2017 Pharma Lions Shortlist by adobo magazine on Scribd