CANNES, FRANCE — The Cannes Lions International Festival of Creativity 2022 announced the winners of this year’s Social & Influencer Lions, with Dentsu Creative India taking home the Grand Prix for “The Unfiltered History Tour” for Vice Media.
A03 (Healthcare)
Title | Brand | Product / Service | Entrant / Idea Creation | Location | Production | Prize | Award |
AQUAFRESH FORTUNE Sponsor | GLAXOSMITHKLINE | AQUAFRESH | GREY, Tokyo | JAPAN | GREY, Tokyo / amana inc., Tokyo / | SILVER LION | SILVER LION |
A04 (Automotive)
Title | Brand | Product / Service | Entrant / Idea Creation | Location | Production | Prize | Award |
BMW: NOTHING BUT SHEER | BMW | BMW | TBWA\JUICE CHINA, Beijing / | CHINA (MAINLAND) | REAL GOOD STUDIO, New York / | GOLD LION | GOLD LION |
A07 (Media / Entertainment)
Title | Brand | Product / Service | Entrant / Idea Creation | Location | Production | Prize | Award |
THE UNFILTERED HISTORY TOUR | VICE MEDIA | BRITISH MUSEUM | DENTSU CREATIVE, Bengaluru / DENTSU CREATIVE, Mumbai / DENTSU CREATIVE, Gurgaon | INDIA | DENTSU CREATIVE, Bengaluru | GRAND PRIX | GRAND PRIX |
A09 (Not-for-profit / Charity / Government)
Title | Brand | Product / Service | Entrant / Idea Creation | Location | Production | Prize | Award |
CHATPAT | SOS CHILDREN’S VILLAGES | SOS CHILDREN’S VILLAGES | FCB INDIA, Delhi / KINNECT, | INDIA | KINNECT, Mumbai / FCB INDIA, Delhi | GOLD LION | GOLD LION |
B06 (Innovative Use of Community)
Title | Brand | Product / Service | Entrant / Idea Creation | Location | Production | Prize | Award |
SAMSUNG ITEST | SAMSUNG | SAMSUNG OS | DDB NEW ZEALAND, Auckland / | NEW ZEALAND | TRACK NZ, Auckland | BRONZE LION | BRONZE LION |
C03 (Innovative Use of Influencers)
Title | Brand | Product / Service | Entrant / Idea Creation | Location | Production | Prize | Award |
CHATPAT | SOS CHILDREN’S VILLAGES | SOS CHILDREN’S VILLAGES | FCB INDIA, Delhi / KINNECT, | INDIA | KINNECT, Mumbai / FCB INDIA, Delhi | SILVER LION | SILVER LION |
D03 (Social Film Series)
Title | Brand | Product / Service | Entrant / Idea Creation | Location | Production | Prize | Award |
CHATPAT | SOS CHILDREN’S VILLAGES | SOS CHILDREN’S VILLAGES | FCB INDIA, Delhi / KINNECT, | INDIA | KINNECT, Mumbai / FCB INDIA, Delhi | BRONZE LION | BRONZE LION |
E03 (Social Purpose)
Title | Brand | Product / Service | Entrant / Idea Creation | Location | Production | Prize | Award |
THE UNFILTERED HISTORY TOUR | VICE MEDIA | BRITISH MUSEUM | DENTSU CREATIVE, Bengaluru / DENTSU CREATIVE, Mumbai / DENTSU CREATIVE, Gurgaon | INDIA | DENTSU CREATIVE, Bengaluru | SILVER LION | SILVER LION |
F05 (Cultural Insight)
Title | Brand | Product / Service | Entrant / Idea Creation | Location | Production | Prize | Award |
UNBOX ME | UNAIDS | UNAIDS | FCB INDIA, Delhi / FCB CHICAGO | INDIA | FCB CHICAGO / FUEL | BRONZE LION | BRONZE LION |
View the full list of winners here: