CANNES – One hundred fifty-eight entries have made the shortlist for the Design Lions of Cannes Lions Festival of Creativity 2018.
Japan has a remarkable 13 shortlisted entries led by Dentsu Inc. Tokyo with seven entries, followed by TBWA\HAKUHODO Tokyo and SIX INC. Tokyo with two entries each.
In both Live Events and Digital Design categories, Dentsu Inc. Tokyo bagged shortlisted entries for the ‘Redefining Distance’ campaign for NTT DOCOMO, INC. The agency also grabbed spots in the Posters category for ‘The Art of Cutouts’ for Olfa Corporation, ‘One Plus One’ for Ministry for Foreign Affairs of Japan, and ‘Eating Kabuki with Your Fingers’ for Shochiku Co. Ltd.
The agency also earned a spot in the Promotional Printed Media category for the campaign ‘Only for Aesthetic Eyes’ for its client Good Mornings Co. Ltd. The campaign for Kobe Shimbun, ‘Emergency Collectibles’ also made the shortlist under the Brand Collateral category.
View the completed list of entries that made the Design Lions shortlist:
Design Lions Shortlist by adobo magazine on Scribd
