MUMBAI, INDIA — Isobar India, the digital agency from the house of Dentsu Aegis Network (DAN), launched “KickStrat,” an internship opportunity to foster future strategists.
“KickStrat” is a comprehensive and exclusive 24-week training program that allows young, budding talents to explore account planning and strategy as a significant career choice.
“We are excited to launch this program and train our future strategic leaders. We intend to enable ‘strategic planning’ for interested candidates who can think fast and think hard,” said Shamsuddin Jasani, group MD of Isobar South Asia.
“This program will help transform new talent into capable strategists for the future. At Isobar, we believe in nurturing culture and a value system that is unique and will help the industry at large.”
The advertising industry demands new talent that can think fast, smart, and different. Keeping this in mind, the ‘KickStrat’ program promises to transform new talent into proficient and effective strategists for the future.
The six-month program involves a blend of intensive classroom learning, live projects, research, and a variety of assignments.
After the first three months of rigorous classroom training and research projects, the chosen few will advance to the next three months of on-the-job training, which may eventually lead to a full-time position.
In these times of fewer opportunities, the agency believes that the launch of this program will help train and build future strategic leaders.
“We are excited to launch this program for all the budding brand strategy planners. As we see a shift in the entire communication landscape where everyone is looking at driving transformation, planners will play an important part in driving strategic relationships with clients and help in long-term development and retention. There is a huge dearth of talent, and this program aims to enable and nurture new talent,” said Gopa Kumar, COO of Isobar India.
To learn more about the program, click here
