TOKYO – Ogilvy & Mather Japan created ‘Explorer’, a short biopic to promote the outstanding talent at University of Tokyo.
Inspired by the story of Naoko Yamazaki, the second Japanese woman to go into space, and a graduate of Class of 93 from the University of Tokyo, the ‘Explorer’ takes us on a journey from the moment she enters the University of Tokyo until she lans back on earth. Through her memories we find out all she learned, all she experienced and all she discovered on what the agency described as “a voyage of a lifetime.”
The film is part of a wider global campaign that includes print, poster and digital. Launched in April, the campaign aims to promote the University of Tokyo and attract students from all over the world.
Credits
CCO: Ajab Samrai
CD: Ricardo Adolfo / Federico Garcia
CW: Ricardo Adolfo / Federico Garcia
AD: Kenji Moriuchi
Account team: Yukari Osawa / Ai Shimomura
Director: Genki Ito
Production Company: Aoi
Producer: Ai Yamamoto / Teppei Yoshihara
/ Teppei Hashimoto
Production Manager: Kosuke Sakai
Editor: Shinji Amemiya
DOP: Shimon Tani
Sound Design: JKD Collective
Client: Mami Yagihash
