MANILA – London Advertising has been named by Krombacher, Germany’s biggest beer brand, to strategically develop a brand positioning for key global markets.
Founded in 1803, Krombacher places great emphasis on the art of brewing; from the quality of its ingredients down to the purity of the water it uses. It is a family owned business and London will be tasked to translate this persona into five markets, namely Europe, North America, South Africa and Asia.
“Krombacher continues to build its presence in many international markets. We needed an agency like London Advertising to ensure that the message works in the different markets around the world. London’s experience and track record in this area means that they were perfectly suited for this challenge.”
