ASIA-PACIFIC – VIETNAM, MARCH 2011 – Lowe Vietnam and production company Sudest Dongnam have completed a campaign for Nescafe Cafe Viet where actors literally get blown away by the taste of the strong coffee.
Working with Lowe Vietnam, Australian Director Keir McFarlane, Executive Producer Claire Davidson and Producer Nguyen Huu Cuong built a set with five breakaway walls and hired a stunt team to fly through them.
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"Lowe brought us a fantastic script which we knew would be challenging to manage logistically and artistically during production. But with careful pre production, planning and plenty of testing, we achieved the desired result which can be seen upon viewing the TVC", Claire says.
Kier adds, “Once the preparation was all complete, the shooting was the easy part – with DOP Chin Chen Fong making the whole process a delight, whilst of course giving the spot a great look at the same time.”
CREDITS
Client: Nescafe
Product: Café Viet
Agency: Lowe Vietnam
Group Creative Director: Alex Rea
Head of Television: Vanessa Hurst
Production Company: Sudest Dongnam
Director: Keir McFarlane
Executive Producer: Claire Davidson
Line Producer: Nguyen Huu Cuong
Post Production: Fame Bangkok
