SINGAPORE – iProspect, the leading global digital performance agency, has been appointed by Hootsuite, the world’s most popular social relationship management platform. iProspect will be responsible for driving Search Engine Marketing, Performance Display, and Paid Social across Asia-Pacific. The one year appointment comes after a pitch held in March 2014.
Hootsuite, currently used by 744 of the Fortune 1000 companies, provides advanced social business tools and services that help large organizations with social engagement, team collaboration, analytics and security. iProspect’s experience in developing customized, performance-driven campaigns will enable Hootsuite to drive sign ups and take their digital strategy to the next level.
Commenting on the appointment, Ken Mandel, General Manager, Hootsuite APAC said, “We’re thrilled to welcome iProspect as our digital agency for Hootsuite APAC. iProspect’s expertise and knowledge of digital is a great fit with our strategy and will serve our clients well.”
iProspect’s offerings span the full spectrum of performance marketing including paid and organic search, performance display, content marketing, analytics, and paid social, mobile and feeds. Hootsuite will be tapping iProspect for Paid Search, Performance Display and Paid Social across APAC.
“We are excited to be working with Hootsuite, utilising our performance channels capabilities across Asia-Pacific, and taking our partnership forward. I am confident that we will be able to build on Hootsuite’s Asia Pacific strategy and build the brand across APAC region,” said Luke Janich, Regional Director, iProspect Singapore.
iProspect was recently awarded Starhub’s Search Engine Optimisation business in June 2014.
