R3 Worldwide has revealed the top 10 creative and media agencies in the Philippines that has won the largest accounts from May 2018 to 2019. The report measures the value of each account for an agency, and offers an insight to how the business stands in comparison to others in the local and regional industry.
Creative Agencies
Among the creative agencies in the Philippines, Wunderman Thompson sits on the top spot of the rankings with the biggest win this year so far for Globe Telecom (Prepaid).
Following them are FCB for CityMall Commercials and DoubleDragon (CityMall); BBDO for Grab; Grey Group for Honey, DKT International and PLDT Enterprise; and DDB for their Department of Tourism, Mabuhay Digital and Playstation (Global) clients.
Media Agencies
The media agencies that have dominated the industry this year so far are led by Mindshare with a whopping total of 5 clients and sits on the top of the ranks with Rebisco. The clients that have granted them 5 spots in the Top 10 also include Honest Bee, Do Day Dream Philippines Corporation, Tourism New Zealand and Potato Corner.
Other notable media agencies that entered the Top 10 are OMD for Beiersdorf and SM Store; Wavemaker for Max’s Fried Chicken, Yellow Cab Pizza and PHD for Singapore Airlines (Global) and GSK.