BRAZIL – iStock by Getty Images has unveiled a new campaign to promote its innovative video collection. Created by Brazilian agency AlmapBBDO, the campaign features three creative short films that demonstrate how extraordinary, grand scenes, which would require a budget of thousands of dollars to produce, are available at affordable prices from iStock by Getty Images.
The three films, entitled, "Space", "Mountain" and "Twister", were produced using breathtaking videos sourced from iStock by Getty Images. With over two million videos available across Getty Images and iStock, Getty Images offers customers high quality video to fit every budget.
The resulting campaign is a fun and effective demonstration of how businesses and advertisers can harness the power of video from iStock by Getty Images to find innovative ways to engage with consumers – at a price to suit all budgets.
“As the world’s leading provider of crowd-sourced content, this innovative campaign from AlmapBBDO for iStock by Getty Images explores the notion that creativity and visual accomplishment doesn’t have to come with a heavy price tag," said Andy Saunders, Senior Vice President, Content for Getty Images. "We couldn't be happier with the invention behind the campaign which in turn successfully communicates the quality, diversity and strength that the iStock by Getty Images collection has, as well as the ability of our video offering to engage customers."
"We are thrilled to partner with AlmapBBDO, who have produced another fantastic campaign for our business. Off the back of Love to Bingo and 85 Seconds, we are looking forward to seeing how this latest campaign is received by our clients,” added Renata M. Simoes, Marketing and Content Manager at Getty Images Brazil.
Watch the videos here: