BANGKOK – We’re only two days away from the annual advertising festival celebrating and raising the standard of creativity happening on March 16-19 in Pattaya, Thailand.
Now on its 19th year, ADFEST, for the first time in history, is dividing the 4-day conference into two parts: Craft@ADFEST which will run from March 16-17 and Creative@ADFEST which will happen from March 18-19.
According to ADFEST President Jimmy Lam, they wanted to package this year’s program to accommodate the needs of their audience, “Craft@ADFEST is ideal for production executives who are interested in making beneficial connections with other executive producers, directors, and post, music and sound experts. It is also targeted at digital professionals who are at the cutting edge of new communications platforms and technologies.”
“Meanwhile, the program for Creative@ADFEST will consist of a high-caliber line-up of the world’s sharpest agency creatives, agency producers and marketing professionals, who will share their experiences and inspire the industry to continually raise the bar for creativity,” he added.
Craft@ADFEST will include talks by AKQA Shanghai’s Eric Cruz; FITCH’s Darren Watson; From Berlin, Christian Mix-Linzer and Steve Bartlik from Tracks & Fields; From Sydney, Curious Film’s Peter Grasse; BBDO Asia’s Jean-Paul Burge; Richard Yu and Fumitaka Takano from ADK Taiwan; Luke Ritchie from Nexus Interactive Arts, and more. While Creative@ADFEST’s line up of speakers includes HHCL and Decoded’s Steve Henry; Emma Wilkie from The Gunn Report, London; Ben Lilley, McCann Worldgroup in Melbourne; Ben Welsh, M&C Saatchi’s Creative Chairman for Asia; Paul Kemp-Robertson of Contagious, London, and three Jury President Crossfires.
View the complete program here.
Get ready to witness the best works in the region as ADFEST 2016 awards Lotuses on March 18 and 19. This year’s Jury Presidents are creative heavyweights coming from different parts of the globe including Grand Jury President Jeremy Craigen, Global Chief Creative Officer, Innocean Worldwide. Along with Craigen are Yoshihiro Yagi, Creative Director, Dentsu Inc. for Design Lotus and Print Craft Lotus; Richard Yu, Chief Creative Officer & China Network Creative Consultant, ADK Taiwan for Direct Lotus; Ben Welsh, Creative Chairman, Asia, M&C Saatchi for Film Lotus & Radio Lotus; Sihabutr Xoomsai, Film Director, Triton Film for Film Craft Lotus & New Director Lotus; Valerie Cheng, Head of Creative Shop, SEA, Facebook for Interactive Lotus & Mobile Lotus; Josy Paul, Chairman & Chief Creative Officer, BBDO India for Media Lotus & Branded Content and Entertainment Lotus; Chee Keong Tan, Group ECD, Ogilvy & Mather Malaysia for Outdoor Lotus & Press Lotus; and Chris Chiu, CEO and Chief Creative Officer, Leo Burnett Singapore.
As always, all the jury presidents will form the jury for Integrated Lotus & Innova Lotus & Lotus Roots which will be headed by Grand Jury President Jeremy Craigen.
For live and blow-by-blow updates on ADFEST 2016, tune in to adobo magazine on Facebook, Twitter, Instagram, and Snapchat!
