NEW YORK – The London International Awards (LIA) has announced the shortlist for Print, Poster, and Billboard.
The final individual shortlist tallies – Print 34, Poster 11 and Billboard 18.
Presiding over this year’s jury was Susan Credle, Global Chief Creative Officer of FCB.
Joining her on the jury was Sarah Barclay Anthony Chelvanathan, Richard Denney, Alfonso Marian, Nisa Mujjalintrakool, Kalpesh Patankar, Jean-Francois Sacco, Katsuhiko Suzuki, Marcel Yunes, and Gerrit Zinke.
Winners will be announced on 10th November.
Complete list of Billboard Shortlist (by country):
BELGIUM:
These Days – Wunderman, Antwerpen – Child Focus “Keep Hope Alive” – Public Service/Social Welfare
BRAZIL:
AlmapBBDO, São Paulo – Havaianas “Arara”, “Bondinho”, “Bossa Nova”, “Futebol”, “Pier”, “Pin-Up” – Art Direction Campaign
W3haus, São Paulo – Criola “Mirrors of Racism” – Public Service/Social Welfare Campaign
CANADA:
john st., Toronto – Cieslok Media “Text and Drive” – Media Promotion
Leo Burnett, Toronto – Raising the Roof “Coming Soon” – Public Service/Social Welfare
DENMARK:
NoA / & Co., Copenhagen – Out of Home Media “Ad Block This!” – Business-to-Business
FRANCE:
Publicis Conseil, Paris – Samsonite “Samsowrap” – Travel
GERMANY:
Grabarz & Partner, Hamburg – Robin Wood e.V. “Capuchin Monkey”, “Polar Bear”, “Deer” – Use of Illustration Campaign
HEIMAT, Berlin – Hornbach “Project Germany” – Innovative Use of Billboard
Jung von Matt AG, Hamburg – Obi “Gap Map” – Innovative Use of Billboard
Kolle Rebbe, Hamburg – Lufthansa Intercontinental Flights “Travel Compass” – Innovative Use of Billboard
NEW ZEALAND:
Y&R NZ, Auckland – Burger King “McWhopper” – Retail
UNITED ARAB EMIRATES:
Memac Ogilvy Dubai, Dubai – IKEA Special Offers “Bed”, “Lamp”, “Table”, “Nightstand”, “Bookcase” – Consumer Campaign
UNITED KINGDOM:
McCann London, London – Xbox / Tomb Raider “Survival Billboard” – Innovative Use of Billboard
UNITED STATES:
DigitasLBi North America, Atlanta – Lost-n-Found Youth – The Future of Hate “Stop HB757: Standard Sign”, “Stop HB757: Beer Sign”, “Stop HB757: Flower Sign”, “Stop HB757: Rent Sign”, “Stop HB757: Adoption Sign”, “Stop HB757: Wedding Sign” – Public Service/Social Welfare Campaign
J. Walter Thompson Atlanta, Atlanta – ELITE “Flashlight Billboard” – Innovative Use of Billboard
TBWA\Chiat\Day NY, New York – Airbnb “Octopus”, “Spider”, “Penguin”, “Armadillo”, “Pig” – Art Direction Campaign
TBWA\Chiat\Day NY, New York – Airbnb “Octopus”, “Spider”, “Penguin”, “Armadillo”, “Pig” – Consumer Campaign
Complete list of Poster Shortlist (by country):
ARGENTINA:
La Comunidad, Buenos Aires – Tic Tac “Pinball”, “Roller Coaster”, “Skate Park” – Use of Illustration Campaign
AUSTRALIA:
GPY&R Brisbane, Brisbane – Australian Road Safety Foundation “Life Saving Stickers” – Public Service/Social Welfare
BRAZIL:
AlmapBBDO, São Paulo – Audi Cornering Lights “Curve/Child”, “Turn/Truck”, “Hill/Rail” – Use of Typography Campaign
FRANCE:
FRED & FARID, Paris – Prodiss “Ma place est dans la salle”, “Ma place est dans la salle” – Consumer Campaign
Young & Rubicam France, Paris – Surfrider – Throwing Kills “Seagull”, “Mackerel”, “Seagull”, “Turtle” – Use of Illustration Campaign
PORTUGAL:
Y&R Lisbon, Lisbon – BI – Weekend Supplement “Kim”, “Merkel”, “Obama”, “Pope”, “Putin” – Use of Illustration Campaign
UNITED ARAB EMIRATES:
Y&R Dubai, Dubai – The Cartel “Sunglasses”, “Bag”, “Ring”, “Makeup”, “Shoes” – Consumer Campaign
Y&R Dubai, Dubai – American Garden “Titanic”, “Rabbit”, “Scientist”, “Napoleon”, “Bird”, “Genghis Khan” – Business-to-Business Campaign
UNITED STATES:
Energy BBDO, Chicago – Ziploc® “Ziploc® Chaos Comes to Life – Toys”, “Ziploc® Chaos Comes to Life – Tools”, “Ziploc® Chaos Comes to Life – Cereal” – Consumer Campaign
FCB Chicago, Chicago – Boeing Flypaper “Heart”, “Dart”, “Beetle” – Art Direction Campaign
J. Walter Thompson, New York – Puma Suede “1960s”, “1970s”, “1980s”, “1990s”, “2000s”, “2010s” – Use of Illustration Campaign
Complete list of Print Shortlist (by country):
BELGIUM:
FCBHappiness, Brussels/Saigon – Unicef “#NoFilter Dong Nai”, “#NoFilter Ben Nghe”, “#NoFilter Nga Bay”, “#NoFilter Saigon” – Use of Photography Campaign
BRAZIL:
AlmapBBDO, São Paulo – Visa “Germany/Netherlands”, “Sweden/Switzerland”, “Jamaica/Scotland” – Consumer Campaign
AlmapBBDO, São Paulo – Getty Images “Charles”, “Angela”, “Francis”, “Dalai” – Business-to-Business Campaign
F/Nazca Saatchi & Saatchi, São Paulo – Leica Gallery São Paulo “Colorful”, “Future”, “Black & White” – Consumer Campaign
J. Walter Thompson, São Paulo – Alcoholics Anonymous “White Face”, “Grey Face”, “Black Face” – Public Service/Social Welfare Campaign
Y&R, São Paulo – Penguin Books “Gatsby”, “Gulliver”, “Scarlet” – Consumer Campaign
Y&R, São Paulo – Freddo Ice Cream “Chocolate”, “Mint”, “Strawberry” – Consumer Campaign
CANADA:
lg2, Quebec – Farnham Ale & Lager “Transvestite” – Use of Illustration
CZECH REPUBLIC:
Y&R Prague, Prague – UNHCR “Hang Glider” – Use of Photography
Y&R Prague, Prague – Forbes “Cancer”, “Oceans”, “Poverty”, “Forests”, “Animals” – Art Direction Campaign
FRANCE:
BETC, Paris – Loto “Tan”, “Island”, “Watch” – Use of Copywriting Campaign
Havis Paris, Puteaux – Voxpax “The Rocker”, “The Supporter” – Art Direction Campaign
Les Gaulois, Puteaux – Ligne Roset “Daybed”, “Pumpkin”, “Elysée”, “Andy” – Consumer Campaign
GERMANY:
BBDO Group Germany, Düsseldorf – Wrigley’s Spearmint “Moby Dick”, “Sherlock Holmes”, “Little Red Riding Hood” – Art Direction CampaignBBDO Group Germany, Düsseldorf – Pepsi Light “Iconic Moments – Breakdance”, “Iconic Moments – Parkour”, “Iconic Moments – Skateboard” – Use of Photography Campaign
Ogilvy Germany – Gesicht Zeigen! “The Tear-Open-Mailing For Mein Kampf – Against Racism” – Direct Marketing – Business-to-Business
JAPAN:
Ogilvy & Mather Japan GK, Tokyo – Imytec Canon “Maykol”, “Rajesh”, “Clèmence”, “Beatrice”, “Barbara” – Use of Photography Campaign
NEW ZEALAND:
Y&R NZ, Auckland – Burger King “McWhopper” – Corporate Image
PORTUGAL:
Y&R Lisbon, Lisbon – BI – Weekend Supplement “Kim”, “Merkel”, “Obama”, “Pope”, “Putin” – Consumer Campaign
QATAR:
Memac Ogilvy & Mather, Doha – Qatar Islamic Bank “Nujoom”, “Maataha”, “Shams”, “Presentation Board” – Public Service/Social Welfare Campaign
SINGAPORE:
Saatchi & Saatchi, Singapore – Thai Health Promotion Authority “Smoking Cessation – Gazing”, “Smoking Cessation – Thinking”, “Smoking Cessation – Smiling” – Public Service/Social Welfare Campaign
SPAIN:
Tapsa | Y&R, MADRID – General Motors – Opel “That Thing That You Have – Armpit”, “That Thing That You Have – Ass”, “That Thing That You Have – Belly” – Consumer Campaign
Tapsa | Y&R, Madrid – Interflora “Valentine’s Day”, “Search History”, “Bridesmaid” – Consumer Campaign
THAILAND:
TBWA\THAILAND, Bangkok – McDonald’s “Loving the Night 1” – Use of Photography
TBWA\THAILAND, Bangkok – McDonald’s “Loving the Night 1”, “Loving the Night 2”, “Loving the Night 3” – Consumer Campaign
UNITED ARAB EMIRATES:
Memac Ogilvy Dubai, Dubai – IKEA Special Offers “Bed”, “Lamp”, “Table”, “Nightstand” – Consumer Campaign
UNITED KINGDOM:
adam&eveDDB, London – Skittles “Give the Rainbow” – Corporate Image
McCann London, London – Xbox / Tomb Raider “Survival Billboard – Terms & Horrible, Horrible Conditions” – Use of Copywriting
McCann London, London – Ethos Travel “Fuck My Life”, “Make It Stop”, “Help Me God” – Use of Typography Campaign
MullenLowe, London – Persil/OMO “Free the Kids” – Household Products
MullenLowe, London – Winston Fletcher “Next Chapter Campaign” – Direct Marketing – Business-to-Business
OgilvyOne, London – Postal Service “Addressing The Problem – Niger”, “Addressing The Problem – Senegal”, “Addressing The Problem – Comoros”, “Addressing The Problem – Benin”, “Addressing The Problem – Nigeria’s”, “Addressing The Problem – Sierra Leone” – Use of Illustration Campaign
UNITED STATES:
Leo Burnett, Chicago – Donate Life America “Elizabeth Williams”, “Frederick Jones” – Art Direction Campaign
Leo Burnett, Chicago – Donate Life America “Elizabeth Williams”, “Frederick Jones” – Public Service/Social Welfare Campaign
