LIA 2018 Digital Shortlist Revealed - adobo Magazine Online

125 Entries Shortlisted

NEW YORK — London International Awards (LIA) has announced the Digital shortlist.

A total of 125 entries have been shortlisted within the medium, with the United States dominating the field with 34 shortlisted entries. Germany follows with 19 and Australia 12.

Sponsor

Chairing the Digital Jury this year was Corinna Falusi, Chief Creative Officer / Partner at Mother New York. Joining her were Matty Burton, Google Zoo, Sydney; Pete Case, Ogilvy South Africa; Molly Crawford, DigitasLBi Atlanta; Vladyslava Denys, Cheil Ukraine; Mariano Jeger, R/GA Buenos Aires; Fura Johannesdottir, Publicis.Sapient London; Matt MacDonald, BBDO New York; Yasuharu Sasaki, Dentsu Inc. Tokyo and Marco Versolato, JWT Singapore

Winners for all media will be announced on 5th November.

To view all Shortlisted entries released thus far with media and full creative credits, please visit: www.liaentries.com/shortlist

Complete list of Digital 2018 Shortlist (by country):

ARGENTINA:

Wunderman BA, Buenos Aires

Fundación Mujeres en Igualdad titled “FEMPLEA” – Apps
Movistar titled “Perspectives” – Mobile Advertising

AUSTRALIA:

AIRBAG, Melbourne

Melbourne International Film Festival titled “Digital Puppetry” – Virtual Reality

BWM Dentsu, Melbourne

Queensland Police titled “Disappearing Person Alerts” – Public Service/Social Awareness
The ALS Association titled “Project Revoice” – Innovative Use of Digital
The ALS Association titled “Project Revoice” – Public Service/Social Awareness

CHE Proximity, Australia

LEGO Australia titled “Making the List” – Banners
LEGO Australia titled “Making the List” – Ecommerce
Cochlear titled “Hearprint” -Microsites
Cochlear titled “Hearprint” – Music/Sound Design
carsales.com.au titled “AutoAds” – Retail

VML, Sydney

Alexa Lifeline titled “Alexa Lifeline” – Health Care Services

whiteGREY, Melbourne

Missing Persons Advocacy Network titled “Invisible Friends” – Innovative Use of Digital
Missing Persons Advocacy Network titled “Invisible Friends” – Public Service/Social Awareness

BELGIUM:

Prophets, Antwerp

Audi titled “e-xperience” – Automotive

BRAZIL:

AlmapBBDO, São Paulo

Getty Images titled “Endless Stories” – Branded Content
Getty Images titled “Endless Stories” – Business-to-Business
Getty Images titled “Endless Stories” – Copywriting

Cheil Brazil, São Paulo

Samsung titled “Audio Chords” – Apps

FCB Brasil, São Paulo

Brazilian Creative Club Festival titled “Re-Reborn” – Typography

R/GA, São Paulo

next titled “Bank next – Digital Apps” – Apps
next titled “Bank next – Digital Banking” – Banking/Financial/Insurance
next titled “Bank next – Digital” – UI – User Interface & Navigation
next titled “Bank next – Digital” – UX – User Experience

YOURMAMA, São Paulo

Volkswagen titled “Horizontal x Vertical” – Mobile Advertising

CANADA:

BBDO Toronto, Toronto

The PyeongChang 2018 Paralympic Winter Games titled “The Paralympic Network” – Mobile Advertising
The PyeongChang 2018 Paralympic Winter Games titled “The Paralympic Network” – Use of Social Media

FCB/SIX, Toronto

Destination Pride titled “Destination Pride” – Art Direction
Destination Pride titled “Destination Pride” – UI – User Interface & Navigation

Sid Lee, Montreal

Lotto 6/49 titled “Lucky Stars” – Entertainment

COLOMBIA:

DDB Worldwide Colombia, Bogota

Poker Beer titled “Bot Friends Powered by WhatsApp” – Innovative Use of Digital
Poker Beer titled “Bot Friends Powered by WhatsApp” – Mobile Advertising

CZECH REPUBLIC:

Geometry, Prague

Avatar Haptic Gloves titled “Touching Masterpieces” – Innovative Use of Digital
Avatar Haptic Gloves titled “Touching Masterpieces” – UX – User Experience

ECUADOR:

MARURI GREY, Guayaquil

Nature Represented titled “Nature Represented” – Public Service/Social Awareness

FRANCE:

BETC, Paris

Unicef titled “Game Chaingers” – Public Service/Social Awareness

Publicis Conseil, Paris

La Forêt titled “Bet on a Murderer” – Entertainment
La Forêt titled “Bet on a Murderer” – Media Promotion

GERMANY:

BBDO Group Germany GmbH, Berlin

smart electric drive titled “smart electric drive Carsino” – Automotive

Cheil Germany, Schwalbach am Taunus

SAS Viaya titled “Paradise Found” – Business-to-Business
Samsung titled “Land of Emojis” – Corporate Image

DDB Group Germany, Berlin

Reporters Without Borders titled “The Uncensored Playlist” – Innovative Use of Digital

GERMANY:

DDB Group Germany, Berlin

Reporters Without Borders titled “The Uncensored Playlist” – Music/Sound Design
Reporters Without Borders titled “The Uncensored Playlist” – Use of Social Media

denkwerk, Cologne

UN Sustainable Global Goals titled “Piece 18 – The Most Beautiful Petition in the World” – Microsites
UN Sustainable Global Goals titled “Piece 18 – The Most Beautiful Petition in the World” – UI – User Interface & Navigation
UN Sustainable Global Goals titled “Piece 18 – The Most Beautiful Petition in the World” – Visual Design

Grabarz & Partner, Hamburg

Burger King titled “Loving ‘It’” – Viral

HEIMAT, Berlin, Berlin

Free Democrats titled “Made of Defeat. A Photography Tale.” – Art Direction

Jung von Matt AG, Hamburg

Netto titled “Easter Surprise” – Animation/Motion Graphics
Netto titled “Easter Surprise” – Branded Content
EDEKA titled “The Most German Supermarket” – Viral

SERVICEPLAN Germany, Munich

Adoptify – Banners
Sky titled “Say it with Sky” – Branded Content
Adoptify titled “Adoptify” – Public Service/Social Awareness
Too Many T’s titled “Featuring Alexa” – Weird Wonderful Work

SERVICEPLAN GERMANY/PLAN.NET GERMANY, Munich

Scars of Democracy titled “Scars of Democracy” – Illustration

HUNGARY:

White Rabbit Budapest, Budapest

Gastropolis Cooking School titled “Get Mesmerized!” – Illustration

INDIA:

Cheil Worldwide India, Gurugram

Good Vibes App titled “The Good Vibes Project” – Apps
Good Vibes App titled “The Good Vibes Project” – Innovative Use of Digital

WATConsult, Mumbai

Project Nanhi Kali – Mahindra Rise titled “#PowerlessQueen” – Gaming
Project Nanhi Kali – Mahindra Rise titled “#PowerlessQueen” – Public Service/Social Awareness

IRELAND:

Rothco | Accenture Interactive, Dublin

The Times/ News UK & Ireland titled “JFK UNsilenced” – Media Promotion

JAPAN:

DENTSU INC., Tokyo

Technics/ SL-1200 titled “The Philharmonic Turntable Orchestra” – Branded Content
Technics/ SL-1200 titled “The Philharmonic Turntable Orchestra” – Music/Sound Design

HAKUHODO Kettle, Tokyo

Y!mobile titled “720 Hours of Youth” – Branded Content
Y!mobile titled “720 Hours of Youth” – Use of Social Media

R/GA, Tokyo

MUJI titled “Tokyo Pen Pixel” – Retail

TBWA\HAKUHODO, TOKYO

ProPILOT titled “ProPILOT HOTEL” – Weird Wonderful Work

KOREA:

Cheil Worldwide, Seoul

Public Health and Safety Awareness titled “DustSee” – Public Service/Social Awareness

INNOCEAN Worldwide, Seoul

Hyundai Motor Company titled “Car Curling” – Branded Content
Hyundai Motor Company titled “Car Curling” – Gaming
Hyundai Motor Group titled “Chatty School Bus” – UX – User Experience

NEW ZEALAND:

Assembly, Auckland

Ministry of Education titled “Oat the Goat” – Animation/Motion Graphics
Ministry of Education titled “Oat the Goat” – Art Direction

Colenso BBDO, Auckland

Pedigree DentaStix titled “Pedigree SelfieSTIX” – Pet Products

DDB Group New Zealand, Auckland

Cyber Security titled “Re:scam” – Innovative Use of Digital
Cyber Security titled “Re:scam” – Public Service/Social Awareness

ROMANIA:

McCann Erickson Romania, Bucharest

Beau Monde titled “Bihor Couture” – Media Promotion

SOUTH AFRICA:

Ogilvy Johannesburg, Johannesburg

Huggies titled “The World’s First Baby Marathon” – Copywriting
Huggies titled “The World’s First Baby Marathon” – Cosmetics/Toiletries/ Pharmaceuticals
MTV titled “#FCKHIV” – Public Service/Social Awareness

SWITZERLAND:

Jung von Matt / Limmat, Zurich

Graubünden Ferien titled “Friendly Photography Ban” – Travel
Graubünden Ferien titled “Friendly Photography Ban” – Viral

THE NETHERLANDS:

Cheil Amsterdam, Amsterdam

Samsung Electronics Benelux titled “Samsung SmartSuit” – Innovative Use of Digital

UNITED KINGDOM:

McCann London, London

Kayak titled “Desktop Escape” – Apps
Kayak titled “Desktop Escape” – Ecommerce
Microsoft titled “Xbox Design Lab Originals: The Fanchise Model” – Ecommerce
Xbox Design Lab titled “Xbox Design Lab Originals: The Fanchise Model” – Electronic Equipment
Kayak titled “Desktop Escape” – Travel
Microsoft titled “Xbox Design Lab Originals: The Fanchise Model” – UX – User Experience

UNITED STATES:

360i, New York

HBO titled “Westworld: The Maze” – Music/Sound Design

Area 23, An FCB Health Network Company, New York

Change the Ref titled “Posts Into Letters” – Use of Social Media

BBDO New York, New York

Lowe’s titled “Converticals” – Art Direction
Downtown Records titled “Live Looper” – Innovative Use of Digital
Downtown Records titled “Live Looper” – Music/Sound Design
AT&T/ It Can Wait titled “The Face of Distracted Driving” – Public Service/Social Awareness
Downtown Records titled “Live Looper” – Use of Social Media
Macy’s titled “Remarkable Shot” – Use of Social Media
Downtown Records titled “Live Looper” – Weird Wonderful Work

CP+B, Boulder

Domino’s titled “Domino’s Hotspots” – Foods

DDB Chicago, Chicago

Skittles titled “Exclusive the Rainbow” – Branded Content
Skittles titled “Exclusive the Rainbow” – Confections/Snacks
Skittles titled “Exclusive the Rainbow” – Copywriting
Skittles titled “Exclusive the Rainbow” – Use of Social Media
Skittles titled “Exclusive the Rainbow” – Weird Wonderful Work

Edelman, San Francisco

Adobe Premiere Pro titled “Make The Cut” – Branded Content

Energy BBDO, Chicago

5 Gum titled “The 85-Year-Old Regret” – Confections/Snacks

FCB Chicago, Chicago

Getty Images titled “Watermarks for Water” – Public Service/Social Awareness
MCA titled “Made You Look” – Visual Design

Goodby Silverstein & Partners, San Francisco

XFINITY Mobile titled “Data in Dollars” – Mobile Advertising

INNOCEAN USA, Huntington Beach

Hyundai SmartSpot titled “SmartSpot” – Automotive

Leo Burnett, Chicago

Kraft/Heinze Country Time Lemonade titled “Country Time Legal-ade” – Beverages – Non-Alcoholic

McCann NY, New York

Microsoft titled “Space Holiday” – Animation/Motion Graphics
National Geographic titled “The Astronaut Reality Helmet” – Media Promotion
March For Our Lives titled “Price On Our Lives” – Public Service/Social Awareness
National Geographic titled “The Astronaut Reality Helmet” – Virtual Reality

MRM//McCann, New York

Verizon Fios titled “Instant Drops” – Banners
Verizon Fios titled “Instant Drops” – Innovative Use of Digital
USPS Operation Santa titled “USPS Operation Santa” – Public Service/Social Awareness

MullenLowe, U.S.