Ogilvy led agencies in Asia-Pacific last 2018 with an estimated overall annual revenue of USD 107.5M, followed by J. Walter Thompson and Publicis in R3 Worldwide’s 2018 Creative Agencies New Business League rankings.
Ogilvy’s USD 107.5M revenue came from projects with Kellogg’s India, Dusto China, Go-Jek Singapore, Uber India Systems, and others.
Meanwhile, J. Walter Thompson’s offices across Asia-Pacific contributed to the agency’s USD 81.3 estimated overall revenue with wins from Globe Telecom in the Philippines, Midea Washing Machine Asia-Pacific, Vitasoy Asia-Pacific, and Dupont-Coteva Asia-Pacific among others.
Publicis grabbed third place with a USD 79.9M estimated overall revenue, driven by a total of wins from Nestlé, Qiantu Motor China, Mead Johnson – A+ in Hong Kong, Adidas China, Expedia Hong Kong, and others.
Rounding out the top 5 creative agencies in R3’s Asia-Pacific rankings are Leo Burnett and Isobar with USD 77.8M and USD 52.2M in estimated win revenues respectively.
See the full rankings below:
December 2018 R3 Worldwide … by on Scribd