SINGAPORE – Ogilvy Public Relations Singapore’s Head of Business Emily Poon takes on a new a bigger role within the agency after the Singapore office announces her promotion to Deputy Managing Director.
According to a press release by Ogilvy, Poon’s new position will require her to “help strengthen Ogilvy PR’s strategic and creative consulting capabilities, and will also focus on new business, talent development, and building greater connectivity across the Ogilvy & Mather Group in Singapore.”
Poon will still be reporting to Ee Rong Chong, Managing Director, Ogilvy PR Singapore.
“Emily has built a beautiful and brilliant career with Ogilvy PR where she has led a successful Consumer & Brand Practice, commandeered some of our largest clients, and earned a reputation across the Ogilvy Group as a problem solver and strategic partner. Her talent, innate curiosity, dedication to the craft and accountability to clients make her the best partner to help steer our clients and agency to greater heights,” comments Chong.
She brings with her more than 12 years of experience in public relations, brand and corporate communications and event management. She joined Ogilvy PR in 2008 and has also served as Director apart from Head of Business. Included in her portfolio are government campaigns, consumer and corporate businesses ranging from FMCG, technology, telecommunications to hospitality and luxury for clients including InterContinental Hotels Group (IHG), Casio, Singtel, Unilever, American Express, Tiger Beer and Rolls-Royce Motor Cars.
“The industry is evolving, and so too are our ways of storytelling. At Ogilvy PR, we have a strong agency culture and I believe in our passion for insight- driven communications to build brands and influence communities. I’m excited to continue working alongside our dynamic team to create new ways of navigating content, social, digital and behavioral sciences to earn influence on behalf of our clients,” shares Poon.
