SINGAPORE – Omnicom Media Group has appointed Ranga Somanathan to lead Singapore and Malaysia and as its CEO. In his new role, Ranga is charged with the leadership of all Omnicom Media Group assets in Singapore and Malaysia, working alongside the senior management team and leads for OMD, PHD, reporting to Jasmin Sohrabji, CEO for Omnicom Media Group, SEA and India.
Ranga replaces Sony Wong in Singapore, who will be leaving his position as CEO of Omnicom Media Group Singapore at the end of the year for an early retirement, after more than 5 years of service with the group. While in Malaysia, Andreas Vogiatzakis has stepped down from his position as Omnicom Media Group Malaysia’s current CEO, to pursue another opportunity in the industry.
Commenting on the development, Jasmin Sohrabji CEO for Omnicom Media Group, SEA and India, said, “The realignment of leadership under a single leader reflects the common synergies of Singapore and Malaysia which will help in accelerating further growth. Ranga is the perfect candidate to spearhead the next phase of development for these two markets. An industry leader with a proven track record of success especially in the realm of digital and analytics, Ranga will ensure we continue to deliver our objective of being the very best we can be across all of our operations and I am delighted to welcome him to the network.”
“Sony demonstrated outstanding leadership and played an instrumental role in OMD and PHD Singapore’s success over the last five years. We are thankful for his leadership and wish him the best for the future. Andreas has been a great contributor for our business, ensuring the growth and stability of our operations in Malaysia and we wish him the best for his next challenge,” added Jasmin Sohrabji.
Ranga joins Omnicom Media Group from Starcom Mediavest Group where he last held the position of COO of SEA and Head of Global Network Clients for the region. Prior to that, Ranga led VivaKi Malaysia, which included Starcom Mediavest Group and Optimedia Malaysia, as CEO. An active participant in the industry, Ranga held the post of Vice Chairman of ABC and was also the President of the Media Specialist Association (from 2009 to 2012), where he focused on talent development, industry academia collaboration and pursued best practices for audience measurement.
Commenting on his appointment, Ranga said, “Joining Omnicom Media Group is an exciting new challenge that I am looking forward to. Omnicom Media Group and its brands are well-regarded in the industry and I am confident of continuing and expanding its success story in Singapore and Malaysia.”
