Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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Awards: The One Club and WPP announce “Behind the Stonewall Riots” winners, celebrating creativity in the Black LGTBQ+ community
NEW YORK, USA — The One Club for Creativity and WPP today announced the three winners in the first “Behind…
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New Business: L’Oréal taps Accenture to reimagine consumer experiences
DUBAI, UAE – L’Oréal Middle East has selected Accenture (NYSE: ACN) to help the beauty group across the Gulf Cooperation Council…
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Film: Short Shorts Film Festival & Asia announces Musical Short Film Pitch Competition
TOKYO, JAPAN— The Short Shorts Film Festival & Asia (SSFF & ASIA), one of the largest international short film festivals…
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Brand & Business: GrabAds’ Dave Yang on brand engagement and consumer journey
MANILA, Philippines— The pandemic has cut mobility out of the picture for most of the population. But thanks to super…
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New Business: Homegrown candy giant appoints Naga DDB Tribal as rebranding partner
KUALA LUMPUR, MALAYSIA — With the rising need to cater to the regional market, and the ambition to further expand…
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New Business: Modelo selects Grey Group as new agency of record
NEW YORK, USA — Constellation Brands has selected Grey Group as the agency of record for the Modelo brand family,…
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New Business: Digitas and OMD top September R3 worldwide rankings
ASIA PACIFIC—R3 Worldwide has released their September rankings for creative and media agencies. Creative agencies: Digitas was ranked first and…
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New Business: Breast Cancer Now appoints BMB as its first brand marketing agency
LONDON, UK – Breast Cancer Now, the leading breast cancer charity in the UK, has appointed BMB as its first brand…
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New Business: SaveMoneyCutCarbon appoints St Luke’s as its lead creative agency
LONDON, UK – SaveMoneyCutCarbon, the go-to people for businesses and households who want to make their everyday life more sustainable by…
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Brand & Business: IAS achieves MRC accreditation for integrated third-party measurement on Facebook
SINGAPORE – Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced that it has been…
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Brand & Business: AirAsia’s Teleport reinforces its cargo play in the region as first dedicated 737-800 freighter takes flight
KUALA LUMPUR, MALAYSIA – Teleport, the logistics venture of airasia Digital, further reinforces its position as a formidable regional player in…
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Brand & Business: Rakuten Advertising’s “Accelerate” quickens affiliate marketing growth and fuels market expansion
SINGAPORE – Rakuten Advertising has introduced Accelerate, a fully-managed, affiliate marketing program led by experienced analysts leveraging unique data insights,…
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Brand & Business: Integral Ad Science launches new IAS Signal reporting platform globally
SINGAPORE – October 28, 2021 – Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced…
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