ASIA-PACIFIC – MARCH 2011 – PHD Malaysia has won the Papa John’s Pizza media account, which includes strategy, planning and execution across Malaysia.
Commenting on the partnership, Dato’ Francis Lee, Executive Director, Berjaya Pizza Company, said, “PHD’s proactive approach to understanding our business, the enthusiasm of their staff and the tools and strategies they employ helped us to make the decision in their favor. We are confident that with PHD as our media partner, we will stay focused on our mission of delivering superior quality pizza for the Malaysian consumers.”
Audrey Chong, Senior Business Director of PHD said, “Winning the Papa John’s media account is one more step in the direction of expanding PHD’s footprint in Malaysia. The team looks forward to working on the account and help Papa John’s to strengthen their brand presence in this market.”
