BEIJING and SHANGHAI – This year’s Portfolio Night, hosted by Ogilvy & Mather China (“O&M”) in Beijing and Shanghai, saw 41 of China’s top creative directors from the world’s best agencies including O&M, JWT, Saatchi & Saatchi and more (full list below) convene to review the creative advertising portfolios of more than 150 aspiring creatives.
At the end of the night, O&M offered paid internships and jobs to the best participants at the Beijing and Shanghai events. The newcomers will work in O&M’s creative departments.
Shenan Chuang, CEO of O&M Greater China, said, “The high energy at Portfolio Night was infectious. It is wonderful to see so many aspiring creatives having the courage to come out and see how their work weighs up professionally. I am feeling very optimistic about our next generation of local creatives.”
In addition, each city nominated their most impressive candidate to fly to New York in August to participate in the Portfolio Night All-Stars competition. After a weeklong discussion, the panel of creative judges in China nominated 26-year-old copywriter Kamph Kvang in Beijing and 23-year-old copywriter Sony Chang in Shanghai as China’s Portfolio Night All-Stars. They will join 22 other candidates in New York to collaborate on a week-long creative challenge for a real world brief.
Graham Fink, O&M China Chief Creative Officer, said, “We are very pleased at the caliber of talent we saw at this year’s Portfolio Night. They hold the keys to the future of our industry in China.”
Portfolio Night, founded by IHAVEANIDEA and presented by ADC, is the world’s largest simultaneous advertising creative portfolio review. Young designers, copywriters, technologists, illustrators and more participate to receive professional counseling from the industry’s top creative directors in China.
This year marks the fifth time in six years that O&M hosted the event in mainland China.
Participating Creative Directors in Beijing
Doug Schiff Juggi Ramakrishnan Wilson Chow Soonguan Poh Fei Wang Febby Liu Donghai Liu Xingsheng Qi Shiyang He Jacky Lung Chee Guan Yue Kevin Wang Jerbin Yuan Theresa Ong Henry Soon Nuno Wu Tian It Ng Zimo Li Freddie Yuan Danny Chan Danilo Villannova | Executive Creative Director Executive Creative Director Associate Executive Creative Director Creative Director Head of Art Group Creative Director Creative Director Creative Director Creative Director Executive Creative Director Executive Creative Director Executive Creative Director of Advertising, China Group Creative Director Creative Director Creative Director Executive Creative Director Executive Creative Director Creative Director Chief Creative Officer Executive Creative Director Group Creative Director | Ogilvy & Mather China Ogilvy & Mather China Ogilvy & Mather China Ogilvy & Mather China Ogilvy & Mather China Ogilvy & Mather China Ogilvy & Mather China Ogilvy & Mather China Ogilvy & Mather China Cheil Grey IM 2.0 Isobar JWT JWT Jung von Matt Saatchi & Saatchi Saatchi & Saatchi VML IM 2.0 Wunderman Wunderman |
Participating Creative Directors in Shanghai
Graham Fink Hao Zhu Marc Wang Fiona Chen Rocky Hao Jimmy Wang Pete Smith Kelly Woh Elvis Chau Kevin Lynch Frank Zhao Johnny Tan Yu Kung Andrew Lok Jimmy Lam
Kelvin Leong John K. Lindsey Amanda Yang Kevin Lee Achilles Li | Chief Creative Officer Executive Creative Director Creative Director Creative Director Creative Director
Regional Executive Creative Director Creative Director Partner and Executive Creative Director Executive Creative Director, South China Group Creative Director Executive Creative Director Creative Director Founder Vice Chairman and Chief Creative Officer, North China Creative Director Group Creative Director Chief Creative Officer Partner and Executive Creative Director Executive Creative Director | Ogilvy & Mather China Ogilvy & Mather China Ogilvy & Mather China Ogilvy & Mather China Ogilvy & Mather China Ogilvy & Mather China O&M Asia-Pacific AKQA Anomaly BBDO BBDO BBH BBH Civilization DDB China Group
Factory Design Labs Interone Jala Group Leagas Delaney Wieden+Kennedy |