MUMBAI – After presenting a new-age data driven approach, RAPP India has been appointed by Royal Canin, global leader in pet health, to handle its India digital mandate and consequently, fortify its digital presence in the country.
Royal Canin was established in 1968 by Veterinarian Dr. Jean Cathary. Today, the brand comes under Mars Petcare–one of the world’s leading pet care providers.
“At Royal Canin we are driven by a passion for cats and dogs. We wanted to share the science, research and education that go behind our products and services with pet owners as well to educate them on what is good for their pets,” said Rohan Kurian, Marketing Manager, Royal Canin India.
As team full of pet lovers, the prospect of enhancing the lives of dogs and cats was quite an exciting task for RAPP India.
“We are really proud to be associated with a leading global brand like Royal Canin. The category presents us the opportunity to explore innovative and creatively novel methods of building relationships with pet lovers using digital & other media,” commented Venkat Mallikarjunan, President, RAPP India.
