MALAYSIA – To commemorate four years of creative leadership by Executive Creative Director Sathi Anand, Saatchi & Saatchi Malaysia has named 10 September 2014 ‘Sathi & Saatchi Day’. The day will be marked with a novel branding update that will be seen on social media, stationery and other communications collateral just for one day.
This unprecedented move is a way to introduce one of Malaysia’s most influential creative directors to the local industry and clients, and highlight Sathi’s contribution to growing Saatchi & Saatchi Malaysia’s business and creative excellence over the years.
Saatchi & Saatchi Malaysia’s General Manager, Adrian Sng, said that having Sathi front and centre just for one day was a good reflection of how much the company values each member of the team.
“At its core, Saatchi & Saatchi is not just a company but a team of creative, aspiring people who dare to be different. Having the right people doing great things is what made our company the success it is today. By recognising Sathi in this way, we hope that we can share his passion and drive towards his work.”
Sathi was promoted to Executive Creative Director of Saatchi & Saatchi Malaysia in June 2014. He was previously the company’s Creative Director and had led the team in creating innovative work for clients like Cadbury, Jacobs, Tiger Biskuat, Athlete’s Circle and the Breast Cancer Welfare Association.
