SINGAPORE — Virginia Lim has been named vice president of content & marketing at Sony Pictures Television (SPT) Networks Asia.
The role will consolidate the management of SPT’s Asian and English content portfolio and the position of Yan Jong Wong who oversaw English-language programming across the SPT channels.
To be based on Singapore, Lim will also be tasked with brand marketing and on-air promotion. SPT’s programming include AXN and Korean entertainment channel ONE, as well as Animax, Sony Channel, beTV and GEM Asia.
Lim has worked with StarHub for over 10 years before joining SPT Networks, Asia in 2008 as director of programming for Animax. She then became Vice President of Asian Content in 2012, looking after the programming, marketing and on air promotions for ONE, Animax and Gem.