Taproot Dentsu has been named as Country Agency of the Year – India after winning the Integrated Grand Prix for its “Adidas Odds” campaign for Adidas as well as garnering a total of 10 metals at the Spikes Asia 2017 Awards.
“Spikes Asia is one of the reputed Advertising Award Shows of Asia, We are happy to got two of the greatest honors at Spikes Asia this year in the form of an Integrated Grand Prix and India Agency Of The Year,” said Santosh Padhi, Chief Creative Officer & Co-Founder, Taproot Dentsu.
Ted Lim, Regional Chief Creative Officer, Dentsu Aegis Network APAC accepts the Integrated Grand Prix award in behalf of Taproot Dentsu
The other accolades won by Taproot Dentsu are a Gold in Design and Silver in Healthcare for “Adidas Odds”, Bronzes in Healthcare and Promo & Activation for “Adidas Odds”, and Bronzes in Film, Healthcare, Print & Outdoor Craft, and Promo & Activation for “Adidas Tale of Two”.
“This campaign (‘Adidas Odds’) has won big wherever we have entered, be it D&AD, OneShow, AdFest or Cannes. It is wonderful to see how the ‘Adidas Odds’ campaign being rated as the best integrated campaign in Asia again and again. Adidas Odds was the one and only Integrated Campaign awarded in whole of Asia early this year at the AdFest in Pattaya (one of the oldest Asian Advertising Awards Festivals) and now followed by Spikes Asia,” Padhi added.
Taproot Dentsu has been formerly awarded India Agency of the Year at the Clio Awards last year. In 2012, it was also named Agency of the Year at AdFest.
“In many occasions at various awards shows we have topped the table for India. Nothing gives us more high than to represent the nation at such international forums,” Padhi said.