APAC – TBWA announced on Friday that McCann Worldwide Regional Director for Corporate Communications Jane Fraser is joining the agency as Regional Director of Marketing and Communications for Asia-Pacific.
She replaces Louise Upperton who is moving to look for other opportunities in North America.
“Louise has done an outstanding job for the TBWA network over the past six years in building our reputation across Asia-Pacific,” said Philip Brett, President of TBWA Asia. “I would like to thank her for her contribution, and she leaves with our very best wishes.”
Apart from more than 4 years working for McCann Worldgroup, Fraser also spent almost 12 years as a Regional Director for Corporate Communications at Ogilvy & Mather Asia Pacific in 2006 to 2011 and at Leo Burnett in 2000 to 2006.
Fraser will be based in Singapore and will be reporting to Philip Brett. She will also become a member of the Global PR and Communications team for the TBWA Group Network.
“We’re absolutely delighted to welcome Jane on board,” said Brett. “She brings a huge amount of experience and expertise to the role, and I cannot wait to have her lead the team in APAC, championing Disruption® across the region.”
