Global News

TBWASantiago Mangada Puno’s Melvin Mangada, IXM’s Jasper Ilagan, IXM, DDB Group Philippines win at Campaign SEA AOY Awards 2017, PH country winners also announced

Spikes Asia 2025 Spikes Asia 2025 is now open. Download your entry kit!

The winners of this this year’s Campaign Agency of the Year Awards have been revealed Thursday at the Ritz Carlton in Singapore. Philippine agencies and their representatives went on stage to receive the country awards, while some exceptional individuals won Southeast Asia titles. 

DDB Group Philippines’ Group Talent Management Team proved their dominance over the category by taking home the Southeast Asia Talent Management Team of the Year award for the third consecutive year. Meanwhile, their colleagues from the Corporate Communications Team won the Southeast Asia Corporate Communications Team title. 

Sponsor

DDB Group Chairman and CEO Anna Chua-Norbert receives her agency’s award

Meanwhile, the IXM NewBiz team of IDEASXMACHINA Manila was hailed as the Southeast Asia New Business Development Team of the Year. 

After coming in as runner-up last year, Melvin Mangada of TBWA\Santiago Mangada Puno now held the title of Southeast Asia Creative Person of the Year.

Jasper Ilagan kept the Southeast Asia Young Achiever of the Year award within the IDEASXMACHINA Manila family after Jedd Ilagan won it for the agency last year. 

IXM’s Jasper Ilagan receives his Southeast Asia Young Achiever of the Year award

Coming in as runners-up for the Philippines are Paolo Broma of TBWA\Santiago Mangada Puno under the Southeast Asia Account Person of the Year category and Poma Malantic of PHD Media Network Philippines for Southeast Asia Strategic/Brand Planner of the Year. 

As for the Southeast Asia agency awards, Silvers were awarded to The EON Group under the Southeast Asia Independent Agency of the Year and The Huddle Room for Southeast Asia Experiential Marketing Agency of the Year. Meanwhile, MRM//McCann Philippines took home the Southeast Asia Social Media Agency of the Year Bronze metal. 

The EON Group wins Southeast Asia PR Agency of the Year Silver

The Huddle Room with their Southeast Asia Experiential Agency of the Year Silver and Philippines Independent Agency of the Year Bronze

This year, the country awards saw the emergence of new title holders. BBDO Guerrero and Proximity Philippines is 2017’s title holder for Philippines Creative Agency of the Year. Mindshare won this year’s Philippines Media Agency of the Year after ZenithOptimedia Philippines held the title for two consecutive years prior. 

BBDO Guerrero Chairman and CCO David Guerrero picks up his agency’s Philippines Creative Agency of the Year award

McCann Worldgroup Philippines ECD Joe Dy shows off his agency’s Philippines Agency of the Year Silver  and Southeast Asia Digital Agency of the Year Bronze

Mindshare is Philippines Media Agency of the Year 2017

Mickey De Castro, General Manager of PHD Media Network Philippines and Mary Buenaventura, CEO of Omnicom Media Group present the Philippines Media Agency of the Year Silver

TBWA\Digital Arts Network was named the Philippines Digital Agency of the Year, while NuWorks Interactive Labs, Inc. dislodged IDEASXMACHINA from the top spot as Philippines Independent Agency of the Year. 

Peach Natividad, Digital Strategy Director and Portia Catuira, Managing Director of TBWA\Santiago Mangada Puno go on stage to receive the Philippines Digital Agency of the Year award

NuWorks Interactive Labs, Inc. breaks through as Philippines Independent Agency of the Year

Here is the full list of Campaign Asia Agency of the Year Awards 2017 Philippine winners:

Philippines Creative Agency of the Year:
Gold: BBDO Guerrero and Proximity Philippines
Silver: McCann Worldgroup Philippines
Bronze: J. Walter Thompson Philippines

Philippines Media Agency of the Year 
Gold: Mindshare 
Silver: PHD Media Network Philippines 
Bronze: MediaCom Philippines

Philippines Digital Agency of the Year
Gold: TBWA\Digital Arts Network Manila
Silver: iProspect Philippines
Bronze: NuWorks Interactive Labs, Inc. 

Philippines Independent Agency of the Year 
Gold: NuWorks Interactive Labs, Inc. 
Silver: IDEASXMACHINA Manila 
Bronze: The Huddle Room 

Southeast Asia PR Agency of the Year
Silver: The EON Group

Southeast Asia Experiential Marketing Agency of the Year
Silver: The Huddle Room 

Southeast Asia Social Media Agency of the Year
Bronze: MRM//McCann Philippines

Southeast Asia Account Person of the Year
Runner-up: Paolo Broma – TBWA\Santiago Mangada Puno 

Southeast Asia Creative Person of the Year
Winner: Melvin Mangada – TBWA\Santiago Mangada Puno

Southeast Asia Corporate Communications Team of the Year 
Winner: DDB Group Philippines Corporate Communications Team – DDB Group Philippines 

Southeast Asia New Business Development Team of the Year
Winner: IXM NewBiz – IDEASXMACHINA Manila

Southeast Asia Strategic/Brand Planner of the Year
Runner-up: Poma Malantic – PHD Media Network Philippines

Southeast Asia Talent Management Person/Team of the Year
Winner: DDB Group Talent Management Team – DDB Group

Southeast Asia Young Achiever of the Year 
Winner: Jasper Ilagan – IDEASXMACHINA Manila

Partner with adobo Magazine

Related Articles

Back to top button